🆚 HighLevel vs. Mailchimp

Compare technologies based on real-world usage data *

📈 Mailchimp is much more popular than HighLevel.
🌍 Mailchimp is more popular in all countries.

HighLevel

Mailchimp

Type

Customer relationship management system

Email marketing platform

About

HighLevel is an all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard.

It combines CRM and pipeline management, multi-channel marketing automation for email, SMS and social messaging, drag-and-drop website, landing page and funnel builders, appointment scheduling with reminders, reputation management, analytics and reporting, and white-label and SaaS modes that let agencies brand and resell its tools.

Mailchimp is a marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.

It offers advanced audience segmentation and behavioral targeting, automated customer-journey workflows such as welcome emails, abandoned cart reminders, and post-purchase follow-ups, and API-based transactional emails with a reported delivery rate of over 99 percent.

Headquarters

Dallas, Texas, United States

Atlanta, Georgia, United States

Website

gohighlevel.com #12,277

mailchimp.com #3,405

Pricing

Free version ❌Free 14-day trial

Starter$97/month

Unlimited$297/month

Email MarketingFree version ✔️Max. emails: 1K monthly or 500 daily
Essentials (5K+ emails)$13+/month
Standard (6K+ emails)$20+/month
Premium (7.5K+ emails)$350+/month

Transactional Email1–500K emails$20/25K emails
500K-1M emails$18/25K emails
1M-2M emails$16/25K emails
2M-3M emails$14/25K emails
3M-4M emails$12/25K emails
4M+ emails$10/25K emails

SMS Marketing (available in 12 countries, requires the Essentials plan or higher)Price per SMS varies by country