🆚 JSON-LD vs. Product Ontology
- 📈 JSON-LD is much more popular than Product Ontology.
- 🌍 JSON-LD is more popular in all countries.
JSON-LDType
About
JavaScript Object Notation for Linked Data (JSON-LD) is a lightweight linked data format used to embed structured data into web pages in a machine-readable form.
It is based on 
JSON and standardized by the 
W3C, uses context mapping to link data to the Schema.org vocabulary, allows embedding via script tags without affecting page markup, and supports graph-based structures for representing entities and their relationships.
The Product Types Ontology is an e-commerce classification vocabulary that provides standardized definitions for product and service types used in structured data markup.
It contains around 300,000 product and service type definitions organized in a hierarchical taxonomy, extends the Schema.org and 
GoodRelations vocabularies, and enables merchants and marketplaces to describe product semantics more precisely for search engines, catalogs, and commerce applications.
Headquarters
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥈 Second most popular in the U.S. Virgin Islands in the Semantic Markup category.
- 🥉 Third most popular in France in the Semantic Markup category.
- 🥉 Third most popular in Spain in the Semantic Markup category.
- 🥉 Third most popular in Italy in the Semantic Markup category.
- 🥉 Third most popular in the Netherlands in the Semantic Markup category.
- 🔥 11st most popular in the United States in the Semantic Markup category.
- 🔥 11st most popular in Australia in the Semantic Markup category.
- 🔥 11st most popular in Denmark in the Semantic Markup category.
- 🔥 12nd most popular in the United Kingdom in the Semantic Markup category.
- 🔥 12nd most popular in Canada in the Semantic Markup category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Open Graph
Twitter Cards
oEmbed
RDFa🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.