🆚 Lotame vs. Sojern
- 📈 Lotame is three times more popular than Sojern.
- 🌎 Lotame is more popular in the United States, Turkey, and the United Kingdom.
- 🌍 Sojern is more popular in Germany, Italy, and Greece.
Statistics based on 3.7M+ analyzed websites. About this data
LotameType
Data management platform
Data management platform
About
Lotame is an end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data.
Sojern is a travel marketing platform for hotels and attractions that helps users find, engage, and convert travelers.
Headquarters
Columbia, Maryland, United States
San Francisco, California, United States
Pricing
Free version ❌
Custom
Categories
Popularity
Determined by the number of sites using each technology.
The Lotame DMP is 3 times more popular than Sojern.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Lotame is more popular in the United States, Turkey, and the United Kingdom, while Sojern is more popular in Germany, Italy, and Greece.
United States
Turkey
United Kingdom
Germany
Indonesia
Canada
Italy
Greece
Australia
Singapore
Awards
- 🥇 Most popular in Indonesia in the Identity Resolution category.
- 🥇 Most popular in Indonesia in the DMP category.
- 🥈 Second most popular in Turkey in the Identity Resolution category.
- 🥉 Third most popular in the United States in the Identity Resolution category.
- 🥉 Third most popular in the United States in the DMP category.
- ⭐ 4th most popular in Italy in the DMP category.
- ⭐ 6th most popular in Germany in the DMP category.
- ⭐ 9th most popular in the United States in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Lotame is more popular among sites focused on general news, business, and entertainment, while Sojern is more commonly used on travel and recreation and hobbies sites.
General News
Travel
Business
Entertainment
Marketing/Merchandising
Finance/Banking
Online Shopping
Blogs/Wiki
Education/Reference
Sports
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,718,585 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.