🆚 Nexxen vs. Oracle BlueKai
- 📈 Nexxen is slightly more popular than Oracle BlueKai.
- 🌍 Nexxen is more popular in Turkey, Germany, and France.
- 🌎 Oracle BlueKai is more popular in the United States, the United Kingdom, and Japan.
Statistics based on 3.3M+ analyzed websites. About this data
Nexxen
Oracle BlueKaiType
Advertising technology
Data management platform
About
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
Oracle BlueKai is a cloud-based data management platform that enables companies to personalize online, offline, and mobile marketing campaigns.
Headquarters
New York, United States
Austin, Texas, United States
Pricing
Free version ❌
Custom
Categories
Popularity
Determined by the number of sites using each technology.
Nexxen advertising technology is 1.5 times more popular than Oracle BlueKai.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Nexxen is more popular in Turkey, Germany, and France, while Oracle BlueKai is more popular in the United States, the United Kingdom, and Japan.
United States
Turkey
Germany
United Kingdom
France
Japan
Australia
Canada
Brazil
Italy
Awards
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 4th most popular in France in the DMP category.
- ⭐ 4th most popular in Australia in the DMP category.
- ⭐ 4th most popular in Italy in the DMP category.
- ⭐ 4th most popular in Turkey in the DMP category.
- ⭐ 5th most popular in the United States in the DMP category.
- ⭐ 5th most popular in Brazil in the DMP category.
- ⭐ 6th most popular in Germany in the DMP category.
- ⭐ 7th most popular in Japan in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Nexxen is more popular among sites focused on general news, online shopping, and marketing and merchandising, while Oracle BlueKai is more commonly used on real estate, software and hardware, and recreation and hobbies sites.
General News
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Blogs/Wiki
Sports
Entertainment
Health
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
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Magnite
OpenX
Adobe Audience Manager
Lotame
Permutive🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,365,683 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.