🆚 Permutive vs. Wider Planet

Compare technologies based on real-world usage data *

Type

Data management platform
Data management platform

About

Permutive is a real-time data platform that empowers publishers and advertisers to address all of their audiences, whilst protecting consumer privacy and respecting user consent.

Wider Planet is a Korean DMP that collects and analyzes holistic behavioral data of target customers.

Headquarters

London, United Kingdom
Seoul, Korea

Website

Pricing

Depends on volume

Categories

DMP › Rank #7
DMP › Rank #11

Popularity

Determined by the number of sites using each technology.

The Permutive DMP is 1.6 times more popular than Wider Planet.
Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Permutive is more popular in the United Kingdom, Spain, and the United States, while Wider Planet is more popular in Korea and Japan.
Korea
United Kingdom
Spain
United States
Canada
Ireland
Germany
France
Japan
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Permutive is more popular among sites focused on sports, general news, and entertainment, while Wider Planet is more commonly used on online shopping sites.
Sports
General News
Entertainment
Blogs/Wiki
Online Shopping
Business
Forum/Bulletin Boards
Marketing/Merchandising
Recreation/Hobbies
Fashion/Beauty

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#6,844
#12,142
#13,262
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.