🆚 Prebid.js vs. PubMatic

Compare technologies based on real-world usage data *
Prebid.js
PubMatic

Type

JavaScript library
Advertising technology

About

Prebid.js is an open-source library for publishers to quickly implement header bidding advertising.

PubMatic is a supply-side programmatic advertising platform.

Headquarters

New York, United States
Redwood City, California, United States

Website

prebid.org #1,215,552
pubmatic.com #137,798

Pricing

Free ✔️Open source

Categories

JavaScript Libraries › Rank #208
Advertising › Rank #60
Advertising › Rank #26

Popularity

Determined by the number of sites using each technology.

PubMatic advertising technology is 3 times more popular than Prebid.js.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

PubMatic is more popular in the United States, Turkey, and the United Kingdom, while Prebid.js is more popular in Italy, Romania, and Russia.
United States
Turkey
United Kingdom
Italy
France
Germany
Spain
Brazil
India
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

PubMatic is more popular among sites focused on general news, blogs and wiki, and online shopping, while Prebid.js is more commonly used on forum, bulletin boards, games, and public information sites.
General News
Blogs/Wiki
Online Shopping
Entertainment
Business
Marketing/Merchandising
Sports
Fashion/Beauty
Forum/Bulletin Boards
Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#50
#135
#141
#142
#201
View more ➝
Name
Rank
#67
#78
#97
#131
#140
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.