🆚 Publift vs. PubMatic

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.

It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.

PubMatic is a supply-side programmatic advertising platform.

Headquarters

Dublin, Ireland
Redwood City, California, United States

Website

Pricing

Revenue share80%

Categories

Advertising › Rank #96
Advertising › Rank #25

Popularity

Determined by the number of sites using each technology.

PubMatic advertising technology is 8 times more popular than Publift.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

PubMatic is more popular in the United States, Turkey, and Germany, while Publift is more popular in Australia, Egypt, and Estonia.
United States
Turkey
Germany
United Kingdom
France
Australia
Spain
Italy
India
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

PubMatic is more popular among sites focused on general news, online shopping, and blogs and wiki, while Publift is more commonly used on public information sites.
General News
Online Shopping
Blogs/Wiki
Entertainment
Business
Marketing/Merchandising
Fashion/Beauty
Sports
Finance/Banking
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#507
View more ➝
Name
Rank
#131
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.