🆚 TripleLift vs. Yahoo Advertising
- 📈 Yahoo Advertising is twice as popular as TripleLift.
- 🌎 Yahoo Advertising is more popular in the United States, Taiwan, and Turkey.
- 🌍 TripleLift is more popular in the United Kingdom, France, and Italy.
Statistics based on 3.8M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
TripleLift is a programmatic advertising platform focused on native ads.
Yahoo Advertising is a pay-per-click digital advertising platform.
Headquarters
New York, United States
New York, United States
Categories
Advertising › Rank #65
Advertising › Rank #35
Popularity
Determined by the number of sites using each technology.
Yahoo Advertising technology is 2.2 times more popular than TripleLift.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Yahoo Advertising is more popular in the United States, Taiwan, and Turkey, while TripleLift is more popular in the United Kingdom, France, and Italy.
United States
Taiwan
Turkey
Germany
United Kingdom
France
Australia
Italy
Brazil
Netherlands
Awards
- ⬆️ 44th most popular in the United Kingdom in the Advertising category.
- ⬆️ 44th most popular in France in the Advertising category.
- ⬆️ 45th most popular in Italy in the Advertising category.
- ⬆️ 48th most popular in the United States in the Advertising category.
- ⬆️ 49th most popular in Germany in the Advertising category.
- 🥉 Third most popular in Taiwan in the Advertising category.
- ⭐ 9th most popular in China in the Advertising category.
- ⬆️ 25th most popular in Turkey in the Advertising category.
- ⬆️ 25th most popular in Brazil in the Advertising category.
- ⬆️ 27th most popular in the United States in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Yahoo Advertising is more popular among sites focused on online shopping, general news, and business, while TripleLift is more commonly used on fashion and beauty, blogs and wiki, and real estate sites.
Online Shopping
General News
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Blogs/Wiki
Entertainment
Education/Reference
Health
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
TripleLift

