Piano

Amsterdam, Netherlands

Piano Platform is a unified cloud-based solution that combines data management, audience segmentation, activation, and analytics.

It enables organizations to ingest behavioral and profile data in real time, build audience segments using machine-learning-driven propensity models, export them to activation systems, and measure results through dashboards and REST/GraphQL APIs.

According to our data, Piano is the 5th most popular data management platform on the web.
It has 7.7% of the DMP market share and is detected on 0.06% of all websites.

🏠 Website
- piano.io #28,859
🏷️ Previous names
- Piano Media, Tinypass, Cxense
🔗 Links

💸 Pricing

Custom

📊 Rankings and Market Share

DMP
- Rank: 5
- Market share: 7.7%
Analytics
- Rank: 56
- Market share: 0.1%

🏆 Piano Awards

🥇 Most popular in Romania in the DMP category.
🥈 Second most popular in the United Kingdom in the DMP category.
🥈 Second most popular in France in the DMP category.
🥈 Second most popular in Australia in the DMP category.
🥈 Second most popular in the Czech Republic in the DMP category.
🥈 Second most popular in Belgium in the DMP category.
🥈 Second most popular in Mexico in the DMP category.
🥉 Third most popular in Germany in the DMP category.
🥉 Third most popular in Finland in the DMP category.
🥉 Third most popular in Poland in the DMP category.

⚡ Sites Using Piano

We have data on 2,128 websites that use the Piano DMP. Here is a list of some of the top ranked ones.

The highest rated site using Piano is bbc.com.

#	Website	Rank	Country	Language
1	bbc.com	#65	United Kingdom	British English
2	cnn.com	#67	United States	English
3	npr.org	#125		English
4	independent.co.uk	#142	United Kingdom	English
5	onet.pl	#157	Poland	Polish
6	weather.com	#238		American English
7	newsweek.com	#251	United States	English
8	corriere.it	#330	Italy	Italian
9	itmedia.co.jp	#351	Japan	Japanese
10	idnes.cz	#494	Czech Republic	Czech
11	jutarnji.hr	#499	Croatia	Croatian
12	hochi.news	#739	Japan	Japanese
13	variety.com	#1,013	United States	American English
14	ign.com	#1,140		English
15	impress.co.jp	#1,146	Japan	Japanese
16	elmundo.es	#1,160	Spain	Spanish
17	thehindu.com	#1,200	India	English
18	elespanol.com	#1,207		Spanish
19	hollywoodreporter.com	#1,369	United States	American English
20	zeit.de	#1,373	Germany	German

📈 Usage Statistics

Most of the sites that use Piano:

are located in the United Kingdom
have content in English
use the .com domain extension
fall into the General News category.

🌎 Countries📢 Languages⭐ TLDs🗃️ Domain Categories

Most of the sites using Piano are from the United Kingdom, the United States, and France.

Most Piano users speak English, French, or German.

The Piano DMP is especially popular on .com, .co.uk, and .de top-level domains.

The primary market segments for websites utilizing Piano include general news, entertainment, and business.

🕵️ Similar Technologies

These are some of the best Piano alternatives.

Rank	Name
1	Adobe Audience Manager San Jose, California, United States A data management platform that helps customers build unique audiences from multiple data sources to create valuable segments that can be targeted consistently across channels. $150,000+/year
4	Lotame Columbia, Maryland, United States An end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data. $$$
7	Permutive London, United Kingdom A real-time data platform that empowers publishers and advertisers to address all of their audiences, whilst protecting consumer privacy and respecting user consent. $$$
9	Nielsen New York, United States A core application within the Nielsen Marketing Cloud that powers cross-platform consumer data analysis and management, segmentation and activation. $$$
10	Oracle BlueKai Austin, Texas, United States A cloud-based data management platform that enables companies to personalize online, offline, and mobile marketing campaigns. $$$