⚡ Identity Resolution in Brazil

Identity resolution services match data from multiple sources to create a unified profile of a user or company across devices, websites, and platforms.

Brazil is a South American country with a population of around 217 million people.

According to our statistics, identity resolution software is used on 0.2% of websites from Brazil.

⭐ Most Popular in 2026

The following chart shows the top identity resolution software in Brazil in 2026, based on market share.

The most popular is Leadfeeder with a share of 27.2%, followed by Lotame with 18.4% and LiveRamp with 17.7%.

Leadfeeder 27.2%
Lotame 18.4%
LiveRamp 17.7%
Apollo 10.1%
ID5 9.5%
TruAudience 8.9%
Epsilon 5.7%
Intent IQ 4.4%
Fingerprint 4.4%
Demandbase 3.8%
Lytics 3.2%
ZoomInfo WebSights 1.9%
Zeotap 1.9%
Lead Forensics 1.3%
Claritas 0.6%

🚀 Highlights

Here is a list of the top software that is more popular in Brazil than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Leadfeeder ^(-1)
2. Lotame ^(-2)
4. Apollo ^(-3)
6. TruAudience ^(-4)
7. Epsilon ^(-1)
8. Intent IQ ^(-15)
9. Fingerprint ^(-5)
10. Demandbase ^(-1)
11. Lytics ^(-9)
13. Zeotap ^(-16)

✨ Best Identity Resolution Software

Below is a more detailed list of 21 identity resolution software solutions used on sites from Brazil, ranked by their market share.

Rank	Name	Market share
1	Leadfeeder Karlsruhe, Germany A B2B visitor identification software that tracks and identifies companies that visit your website - even if they don't leave their contact information. Free$1,188/year	27.2%
2	Lotame Columbia, Maryland, United States An end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data. $$$	18.4%
3	LiveRamp San Francisco, California, United States A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems. $5,000+/month	17.7%
4	Apollo Covina, California, United States A sales intelligence and engagement platform designed to give sales teams and marketers the tools they need to efficiently find, engage, and convert prospects. Free$59+/month	10.1%
5	ID5 London, United Kingdom An omnichannel identity platform powering addressable advertising for brands and publishers. $$$	9.5%
6	TruAudience Chicago, Illinois, United States A suite of solutions for privacy-first identity resolution, data enrichment, audience targeting and advanced analytics. $400,000/year	8.9%
7	Epsilon Irving, Texas, United States An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels. $$$	5.7%
8	Intent IQ Long Island City, New York, United States A cross-device identification service for cookieless audience activation. $$$	4.4%
9	Fingerprint Chicago, Illinois, United States A commercial browser fingerprinting solution that queries browser attributes and computes a hashed visitor identifier from them. FreeOpen source$99+/month	4.4%
10	Demandbase San Francisco, California, United States A B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts. $$$	3.8%
11	Lytics Portland, Oregon, United States A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance. Free$500+/month	3.2%
12	ZoomInfo WebSights Vancouver, Washington, United States A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website. Free$15,000+/year	1.9%
13	Zeotap Berlin, Germany An customer data platform that empowers brands to integrate, unify, segment and orchestrate customer data, featuring drag-and-drop interface for data management, out-of-the-box machine learning models, and cookieless ID support. $$$	1.9%
14	Lead Forensics London, United Kingdom A B2B website visitor identification and lead generation software. $6,000+/year	1.3%
15	Claritas Cincinnati, Ohio, United States An omnichannel marketing and audience intelligence platform that helps organizations analyze consumer behavior and build targeted audiences for advertising and customer acquisition. $1,645+/year	0.6%
16	Wunderkind New York, United States A performance marketing solution for brands, publishers, and advertisers.	0.6%
17	Warmly Houston, Texas, United States A solution that identifies individuals and businesses visiting your site and automates personalized outreach to them. $10,100+/year	0.6%
18	Customers.ai Boston, Massachusetts, United States A visitor identification and prospecting platform that provides B2C businesses and marketing agencies with tools to find and engage customers. $199+/month	0.6%
19	Visitor Queue London, Ontario, Canada A B2B online website visitor tracker that tells you the contact details of the businesses that visit your website. $39+/month	0.6%
-	SalesViewer Bochum, Germany A sales tracking and lead generation platform that identifies anonymous website visitors and translates their visits into B2B sales and marketing signals. €99+/month	0.6%
21	OnAudience London, United Kingdom Empowers AdTech and MarTech ecosystems by providing privacy-safe mobile, desktop, and CTV data based on cookieless solutions. $500+/month	0.6%

👉 See Also

🌎 Identity Resolution in other countries

Data is based on the analysis of 65,306 websites from Brazil.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.