⚡ Identity Resolution Software in Brazil

Identity resolution software matches data from multiple sources to create a unified profile of a user or company across devices, websites, and platforms by linking identifiers such as email addresses, cookies, and device IDs.

Brazil is a South American country with a population of around 217 million people.

According to our statistics, identity resolution software is used on 0.2% of websites from Brazil.

Statistics based on 66K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top identity resolution software in Brazil in 2026, based on market share.

The most popular is Leadfeeder with a share of 26.4%, followed by Lotame with 17.8% and LiveRamp with 17.8%.

Leadfeeder 26.4%
Lotame 17.8%
LiveRamp 17.8%
Apollo 11%
ID5 8.6%
TruAudience 8.6%
Epsilon 5.5%
Fingerprint 4.3%
Demandbase 3.7%
Intent IQ 3.7%
Lytics 3.1%
ZoomInfo WebSights 2.5%
Lead Forensics 1.8%
Zeotap 1.2%
Claritas 0.6%

🚀 Highlights

Here is a list of the top solutions that is more popular in Brazil than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Leadfeeder ^(-1)
2. Lotame ^(-2)
4. Apollo ^(-3)
5. ID5 ^(-1)
6. TruAudience ^(-4)
7. Epsilon ^(-1)
8. Fingerprint ^(-7)
9. Demandbase ^(-2)
10. Intent IQ ^(-13)
11. Lytics ^(-10)

✨ Best Identity Resolution Software

Below is a more detailed list of 20 identity resolution software solutions used on sites from Brazil, ranked by their market share.

Rank	Name	Market share
1	Leadfeeder Karlsruhe, Germany A B2B visitor identification software that tracks and identifies companies that visit your website - even if they don't leave their contact information. Free$1,188/year	26.4%
2	Lotame Columbia, Maryland, United States An end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data. $$$	17.8%
3	LiveRamp San Francisco, California, United States A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems. $5,000+/month	17.8%
4	Apollo Covina, California, United States A sales intelligence and engagement platform designed to give sales teams and marketers the tools they need to efficiently find, engage, and convert prospects. Free$59+/month	11%
5	ID5 London, United Kingdom An omnichannel identity platform that enables addressable advertising by helping publishers and advertisers recognize users across websites, mobile apps, and other digital properties. $$$	8.6%
6	TruAudience Chicago, Illinois, United States A suite of solutions for privacy-first identity resolution, data enrichment, audience targeting and advanced analytics. $400,000/year	8.6%
7	Epsilon Irving, Texas, United States An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels. $$$	5.5%
8	Fingerprint Chicago, Illinois, United States A commercial browser fingerprinting solution that queries browser attributes and computes a hashed visitor identifier from them. FreeOpen source$99+/month	4.3%
9	Demandbase San Francisco, California, United States A B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts. $$$	3.7%
10	Intent IQ Long Island City, New York, United States A cross-device identification service for cookieless audience activation. $$$	3.7%
11	Lytics Portland, Oregon, United States A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance. Free$500+/month	3.1%
12	ZoomInfo WebSights Vancouver, Washington, United States A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website. Free$15,000+/year	2.5%
13	Lead Forensics London, United Kingdom A B2B website visitor identification and lead generation platform that reveals the companies behind anonymous website traffic and converts them into actionable sales leads. $6,000+/year	1.8%
14	Zeotap Berlin, Germany An customer data platform that empowers brands to integrate, unify, segment and orchestrate customer data, featuring drag-and-drop interface for data management, out-of-the-box machine learning models, and cookieless ID support. $$$	1.2%
15	Claritas Cincinnati, Ohio, United States An omnichannel marketing and audience intelligence platform that helps organizations analyze consumer behavior and build targeted audiences for advertising and customer acquisition. $1,645+/year	0.6%
16	Leadinfo Capelle aan den IJssel, Netherlands A lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects. $107+/month	0.6%
17	Warmly Houston, Texas, United States A solution that identifies individuals and businesses visiting your site and automates personalized outreach to them. $10,100+/year	0.6%
18	Customers.ai Boston, Massachusetts, United States A visitor identification and prospecting platform that provides B2C businesses and marketing agencies with tools to find and engage customers. $199+/month	0.6%
19	Visitor Queue London, Ontario, Canada A B2B online website visitor tracker that tells you the contact details of the businesses that visit your website. $39+/month	0.6%
20	SalesViewer Bochum, Germany A sales tracking and lead generation platform that identifies anonymous website visitors and translates their visits into B2B sales and marketing signals. €99+/month	0.6%

👉 See Also

🌎 Identity Resolution in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 66,421 websites from Brazil.
We currently track the presence of 34 identity resolution software solutions across the web.
Of these, 20 were detected on websites from Brazil.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.