⚡ Marketing Automation in Russia

Marketing automation software helps businesses connect with customers by automating tasks such as sending emails, SMS, and social media messages, managing campaigns, tracking leads, organizing audiences, and measuring results across channels.

Russia is a Eurasian country with a population of around 144 million people.

According to our data, marketing automation platforms are used on 2.1% of websites from Russia.

⭐ Most Popular in 2026

The following chart shows the top marketing automation platforms in Russia in 2026, based on market share.

The most popular is Mindbox with a share of 27.4%, followed by SendPulse with 20.4% and Unisender with 20.3%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Russia than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Marketing Automation Platforms

Below is a more detailed list of the top 25 of the 31 marketing automation platforms used on sites from Russia, ranked by their market share.

RankNameMarket share
1
Mindbox
Almaty, Kazakhstan

A marketing automation platform that collects, analyzes and manages customer data from multiple sources to improve marketing effectiveness and increase revenue.

180,000 RUB+/month
2
SendPulse
New York, United States

A multichannel marketing automation platform that specializes in email marketing, SMS campaigns, chatbots, and web push notifications.

Free$15+/month
3
Unisender
Moscow, Russia

A Russian platform that specializes in email and SMS marketing.

Free960 RUB+/month
4
Mailchimp
Atlanta, Georgia, United States

A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.

Free$13+/month
5
Sendsay
Moscow, Russia

A Russian marketing automation platform that specializes in email, SMS, and push notifications.

Free920 RUB+/month
6
GetResponse
Gdansk, Poland

A multichannel marketing platform with tools for email marketing, marketing automation, SMS campaigns, and web push notifications.

$19+/month
7
Marketo Engage
San Jose, California, United States

An AI-powered marketing automation platform that enables marketers to design, execute, and measure personalized, multichannel programs and campaigns for both B2B and B2C audiences.

$40,000+/year
8
Brevo
Paris, France

A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface.

Free$9+/month
9
Avada Commerce
Hanoi, Vietnam

A marketing automation platform designed for merchants running Shopify or Magento stores.

Free$16+/month
10
Acquia
Boston, Massachusetts, United States

A digital experience platform that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.

$$$
11
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
12
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
13
Oracle Eloqua
Austin, Texas, United States

A marketing automation platform that helps companies automate, manage, and measure complex marketing campaigns.

$2,000+/month
14
Ontraport
Santa Barbara, California, United States

A CRM and automation platform with email and SMS automation, web forms, payments, memberships, marketing tracking and partner programs.

$29+/month
15
Kit
Boise, Idaho, United States

An email marketing and creator-focused platform that helps creators build and monetize their audiences.

Free$39+/month
16
Zeta Marketing Platform
New York, United States

An AI-powered, cloud-based system that helps brands acquire, grow, and retain customers more efficiently by identifying anonymous users, acting on consumer intent, and optimizing in real time.

$580,000+/year
17
Dotdigital
London, United Kingdom

A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.

$$$
18
Constant Contact
Waltham, Massachusetts, United States

A digital marketing platform that handles email campaigns, SMS, social media, and event marketing.

$12+/month
19
Epsilon
Irving, Texas, United States

An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels.

$$$
20
Justuno
Fairfax, California, United States

An AI-powered conversion automation platform for retailers that helps optimize website engagement, capture leads, boost sales, and tailor onsite experiences based on visitor behavior.

Free$39+/month
21
Emplifi
Columbus, Ohio, United States

An unified customer engagement platform that empowers businesses to reach and grow communities through digital- and social-first strategies.

$2,400+/year
22
Mapp
London, United Kingdom

A digital marketing platform that combines customer acquisition and engagement into one platform with cross-channel capabilities.

$3,050+/month
23
Privy
Boston, Massachusetts, United States

An email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars.

$30+/month
24
Batch
Paris, France

A customer engagement platform that enables organizations to collect and activate customer data to automate personalized marketing campaigns across multiple channels.

Free€1,000+/month
25
SALESmanago
Krakow, Poland

An e-commerce marketing and customer engagement platform that collects customer behavior and transactional data to build profiles, automate campaigns, and personalize communications.

$$$

👉 See Also

Data is based on the analysis of 90,449 websites from Russia.
Statistics were last calculated on .
For details, see our methodology and disclaimer.