⚡ Ad Tracking in Saudi Arabia

Ad tracking tools, also known as tracking pixels or advertising tags, are technologies used to measure the effectiveness of online advertising campaigns by recording user interactions and conversions.

They enable advertisers to track PPC conversions, attribute ad spend, build remarketing audiences, and optimize campaign performance across advertising platforms.

According to our research, ad tracking tools are used on 14.7% of websites from Saudi Arabia.

⭐ Most Popular in 2025

The following chart shows the top ad tracking tools in Saudi Arabia in 2025, based on market share.

The most popular is Meta Pixel with an impressive share of 44.3%, followed by Google Ads with 32.5% and Snap Pixel with 31.8%.

🚀 Highlights

Here is a list of the top tools that are more popular in Saudi Arabia than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Ad Tracking Tools

Below is a more detailed list of all ad tracking tools used on sites from Saudi Arabia, ranked by their market share.

RankNameMarket share
1 Meta PixelMenlo Park, California, United States

A tracking tool that allows advertisers to measure visitor activity and conversions from ads on Facebook and Instagram.
2 Google AdsMountain View, California, United States

A pay-per-click advertising platform owned by Google.
3 Snap PixelSanta Monica, California, United States

Helps advertisers measure the cross-device impact of campaigns on Snapchat.
4 Tiktok PixelHaidian, Beijing, China

Allows you to share website visitor events with TikTok via a browser.
5 X PixelBastrop, Texas, United States

Enables you to measure accurate return on ad spend by tracking the actions people take after viewing, clicking or engaging with X Ads.
6 Pinterest AnalyticsSan Francisco, California, United States

Shows you what paid and organic published content resonates most on Pinterest.
7 LinkedIn Insight TagMountain View, California, United States

Uses a pixel on your website that helps you retarget your site visitors, optimize your campaigns and learn more about your audiences.
8 Microsoft Advertising TrackingRedmond, Washington, United States

Microsoft Advertising tool to track conversion goals and target audiences with remarketing lists.
9 Pinterest TagSan Francisco, California, United States

Allows you to track actions people take on your website after viewing your ad on Pinterest.
10 Google FloodlightMountain View, California, United States

A conversion tracking system for Google Marketing Platform.

👉 See Also

Data is based on the analysis of 2,139 websites from Saudi Arabia.
Statistics were last calculated on .
For details, see our methodology and disclaimer.