⚡ Advertising in Pakistan

Online advertising is done using various technologies, including advertising networks, ad servers, demand-side platforms (DSPs), and supply-side platforms (SSPs).

Pakistan is a South Asian country with a population of over 242 million people.

According to our research, online advertising platforms are detected on 19.7% of websites from Pakistan.

⭐ Most Popular in 2026

The following chart shows the top online advertising platforms in Pakistan in 2026, based on market share.

The most popular is Google AdSense with a substantial share of 57%, followed by Google Ads with 32.5% and Google AdSense for Platforms with 17.1%.

Google AdSense 57%
Google Ads 32.5%
Google AdSense for Platforms 17.1%
Google Ad Manager 3.9%
LinkedIn Ads 3.3%
Google AdSense for Domains 2.7%
Ezoic 2.2%
AdRoll 1.4%
Adsterra 1.1%
Microsoft Advertising 0.9%
Quantcast 0.9%
Adobe Advertising 0.9%
Criteo 0.8%
BuySellAds 0.7%
Google Marketing Platform 0.7%

🚀 Highlights

Here is a list of the top online advertising platforms that are more popular in Pakistan than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Google AdSense for Platforms ^(-2)
4. Google Ad Manager ^(-3)
7. Ezoic ^(-1)
8. AdRoll ^(-9)
9. Adsterra ^(-39)
12. Adobe Advertising ^(-2)
14. BuySellAds ^(-48)
16. Monetag ^(-60)
17. Infolinks ^(-37)
21. Adform ^(-7)

✨ Best Online Advertising Platforms

Below is a more detailed list of the top 25 of the 70 online advertising platforms used on sites from Pakistan, ranked by their market share.

Rank	Name	Market share
1	Google AdSense Mountain View, California, United States An advertising network that lets publishers earn revenue by displaying targeted ads on their websites. $$$	57%
2	Google Ads Mountain View, California, United States A pay-per-click advertising platform owned by Google that allows businesses to display ads across Google Search, YouTube, Maps, and a large network of third-party partner sites including ones monetizing through Google AdSense.	32.5%
3	Google AdSense for Platforms Mountain View, California, United States An enterprise advertising solution that enables content platforms, CMSs, and site builders to embed Google AdSense monetization natively into their services.	17.1%
4	Google Ad Manager Mountain View, California, United States An ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.	3.9%
5	LinkedIn Ads Mountain View, California, United States An advertising platform that allows businesses to create and run targeted campaigns to reach specific professional audiences on LinkedIn.	3.3%
6	Google AdSense for Domains Mountain View, California, United States Enables domain registrars and large domain portfolio owners to earn revenue by displaying targeted Google ads on parked domains.	2.7%
7	Ezoic Carlsbad, California, United States A technology platform for digital publishers that provides ad revenue optimization solutions and works as a Google-certified publishing partner. $$$	2.2%
8	AdRoll San Francisco, California, United States A digital advertising platform with an AI-powered bidding engine, dynamic personalization, and advanced audience modeling and targeting. $36+/month	1.4%
9	Adsterra Limassol, Cyprus An advertising network that has been connecting brands and marketers through world-class advertising and monetization solutions since 2013.	1.1%
10	Microsoft Advertising Redmond, Washington, United States A pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.	0.9%
11	Quantcast San Francisco, California, United States A digital platform specializing in real-time advertising, audience measurement and consent management. Free$$$	0.9%
12	Adobe Advertising San Jose, California, United States A cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.	0.9%
13	Criteo Paris, France A French performance advertising platform focused on commerce media and retargeting.	0.8%
14	BuySellAds Boston, Massachusetts, United States A contextual advertising platform that also sells ad space on partner websites through a self-serve marketplace.	0.7%
15	Google Marketing Platform Mountain View, California, United States An online advertising and analytics platform from Google.	0.7%
16	Monetag Limassol, Cyprus A platform for monetizing desktop, mobile web and Telegram Mini App audiences, remnant ad inventory and social traffic.	0.7%
17	Infolinks Ridgewood, New Jersey, United States An in-text advertising service that places commercial ads on links on publisher websites.	0.6%
18	Amazon Advertising Seattle, Washington, United States A pay-per-click advertising platform used to display ads on Amazon.com, IMDb, Twitch, and other sites.	0.5%
19	Yandex Advertising Network Moscow, Russia A contextual advertising platform operated by Yandex that enables publishers to monetize websites and mobile apps with text, display, and native ads.	0.4%
20	The Trade Desk Ventura, California, United States A programmatic demand-side platform that helps marketers reach their audiences across channels using data.	0.4%
21	Adform Copenhagen, Denmark A global programmatic advertising platform that lets marketers plan, buy, and measure digital media campaigns with unified demand-side, data management, and ad-serving tools. $$$	0.4%
22	Taboola New York, United States A native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites. $$$	0.4%
23	AdScale Yokneam, Israel A fully automated, AI-powered advertising platform that automates and optimizes Facebook, Instagram and Google ad campaigns for e-commerce. $199+/month	0.4%
24	Microsoft Invest Redmond, Washington, United States A a demand side ad management platform with full buy-side capabilities.	0.4%
25	PubMatic Redwood City, California, United States A supply-side programmatic advertising platform.	0.3%

Data is based on the analysis of 7,121 websites from Pakistan.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.