🆚 ActiveCampaign vs. Pega

Compare technologies based on real-world usage data *

Type

Email marketing platform
Customer relationship management system

About

ActiveCampaign is an email and marketing automation platform that includes a CRM built for small and mid-sized businesses.

It offers a visual automation builder with triggers and branching logic, advanced segmentation, lead scoring, sales pipelines, one-on-one email outreach, site and event tracking, AI-powered campaign suggestions, and integrations with over 1,000 apps.

Pega is a cloud-based business process management (BPM) and customer relationship management (CRM) platform that helps organizations automate business processes and improve customer engagement.

Headquarters

Chicago, Illinois, United States
Waltham, Massachusetts, United States

Website

Pricing

Free version ❌Free 14-day trial
Starter$15+/month
Plus$49+/month
Pro$79+/month
Enterprise$145+/month
Free version ❌
$1,200+/user/year

Categories

Email Marketing › Rank #8
Personalization › Rank #3
CRM › Rank #4
CRM › Rank #22

Popularity

Determined by the number of sites using each technology.

The ActiveCampaign email marketing platform is 14 times more popular than Pega.
Total websites

Market share

CRM

Popularity by country

Determined by the number of sites detected from each country.

ActiveCampaign is more popular in the United States, the Netherlands, and Australia, while Pega is more popular in the British Virgin Islands and Saudi Arabia.
United States
Netherlands
Australia
United Kingdom
Brazil
Spain
Germany
British Virgin Islands
Italy
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

ActiveCampaign is more popular than Pega in all market segments.
Business
Marketing/Merchandising
Online Shopping
Internet Services
Blogs/Wiki
Education/Reference
Travel
Health
Entertainment
General News

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#7,058
View more ➝
Name
Rank
#1,451
#2,614
#14,361
#20,125
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.