⚡ CRM in Hungary

Customer Relationship Management (CRM) systems are centralized platforms for managing company interactions with current and potential customers.

Hungary is a Central European country with a population of around 9.6 million people.

According to our data, customer relationship management systems are used on 1.5% of websites from Hungary.

Statistics based on 23K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top CRM systems in Hungary in 2026, based on market share.

The most popular is HubSpot CRM with a share of 29.1%, followed by ActiveCampaign with 27.4% and Zendesk with 14.3%.

HubSpot CRM 29.1%
ActiveCampaign 27.4%
Zendesk 14.3%
Brevo 12.3%
Salesforce 4.9%
Odoo 3.1%
Daktela 3.1%
Leadhub 2.3%
Edrone 1.4%
Microsoft Dynamics 365 1.1%
Pipedrive 1.1%
Freshsales 0.6%
Bitrix24 0.6%
Vcita 0.6%

🚀 Highlights

Here is a list of the top systems that are more popular in Hungary than worldwide.
Differences between global and country rankings are shown in parentheses.

2. ActiveCampaign ^(-2)
6. Odoo ^(-2)
7. Daktela ^(-27)
8. Leadhub ^(-15)
9. Edrone ^(-10)
11. Pipedrive ^(-4)
12. Freshsales ^(-8)

✨ Best CRM Systems

Below is a more detailed list of 15 CRM systems used on sites from Hungary, ranked by their market share.

Rank	Name	Market share
1	HubSpot CRM Cambridge, Massachusetts, United States An all-in-one relationship management platform that integrates marketing, sales, service, and operations tools around a central contact database. Free$45+/seat/month	29.1%
2	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	27.4%
3	Zendesk San Francisco, California, United States A customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting. $19+/agent/month	14.3%
4	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	12.3%
5	Salesforce San Francisco, California, United States A cloud-based enterprise CRM platform that helps organizations manage sales, customer service, marketing, and customer relationships. $25+/user/month	4.9%
6	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source€14.80+/user/month	3.1%
7	Daktela Prague, Czech Republic A cloud-based omnichannel CCaaS platform that combines AI chatbots, voicebots, intelligent call routing, and an integrated CRM module. €30+/user/month	3.1%
8	Leadhub Prague, Czech Republic A Czech CRM and marketing automation platform designed for e-commerce businesses, enabling them to collect subscriber contacts, engage audiences, and improve website conversion rates. Free259 CZK+/month	2.3%
9	Edrone Krakow, Poland A CRM and marketing automation platform designed for e-commerce businesses, combining customer data management, customer engagement, and behavioral marketing tools. $$$	1.4%
10	Microsoft Dynamics 365 Redmond, Washington, United States A cloud-based suite of CRM and ERP applications that unifies customer relationship management and enterprise resource planning processes on a single platform. $65+/user/month	1.1%
11	Pipedrive New York, United States A web-based customer relationship management platform that helps sales teams track leads, manage deals, and monitor sales pipelines through a visual workflow. $24+/seat/month	1.1%
12	Freshsales San Mateo, California, United States A cloud-based customer relationship management solution that helps sales teams manage leads, contacts, and deals while automating engagement across email, phone, chat, and SMS with built-in AI assistance. Free$11+/user/month	0.6%
13	Bitrix24 Kaliningrad, Russia A Russian multi-component collaboration, automation, sales and marketing software platform. Free$61+/month	0.6%
14	Vcita Bellevue, Washington, United States A cloud-based business management platform for small and medium-sized businesses that combines CRM, online scheduling, invoicing, payments, and client communication tools. $35+/month	0.6%
15	HighLevel Dallas, Texas, United States An all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard. $97+/month	0.3%

👉 See Also

🌎 CRM in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 23,342 websites from Hungary.
We currently track the presence of 71 CRM systems across the web.
Of these, 15 were detected on websites from Hungary.
Statistics were last calculated on November 2, 2026.
For more details, see our methodology and disclaimer.