⚡ CRM in the Netherlands

Customer Relationship Management (CRM) systems are centralized platforms for managing company interactions with current and potential customers.

The Netherlands is a Western European country with a population of over 17.8 million people.

According to our data, customer relationship management systems are used on 3.1% of websites from the Netherlands.

Statistics based on 100K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top CRM systems in the Netherlands in 2026, based on market share.

The most popular is Zendesk with a share of 27.3%, followed by ActiveCampaign with 20.2% and Spotler with 15.3%.

Zendesk 27.3%
ActiveCampaign 20.2%
Spotler 15.3%
Zenchef 12.3%
HubSpot CRM 10.4%
Brevo 7.5%
Salesforce 4.8%
Microsoft Dynamics 365 3.6%
Odoo 2.2%
Pipedrive 1.1%
Zoho CRM 0.5%
Freshsales 0.4%
Keap 0.2%
Gist 0.2%
GA Connector 0.2%

🚀 Highlights

Here is a list of the top systems that are more popular in the Netherlands than worldwide.
Differences between global and country rankings are shown in parentheses.

2. ActiveCampaign ^(-2)
3. Spotler ^(-14)
4. Zenchef ^(-12)
8. Microsoft Dynamics 365 ^(-1)
10. Pipedrive ^(-5)
12. Freshsales ^(-8)
14. Gist ^(-21)
15. GA Connector ^(-12)
17. Kustomer ^(-4)
21. Kommo ^(-17)

✨ Best CRM Systems

Below is a more detailed list of the top 25 of the 31 CRM systems used on sites from the Netherlands, ranked by their market share.

Rank	Name	Market share
1	Zendesk San Francisco, California, United States A customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting. $19+/agent/month	27.3%
2	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	20.2%
3	Spotler The Hague, Netherlands A modular customer engagement platform that provides marketing automation, email marketing, and multichannel campaign management. €350+/month	15.3%
4	Zenchef Paris, France A restaurant management software platform that lets restaurants handle online reservations, table management, payments, and loyalty from a centralized system. €109+/month	12.3%
5	HubSpot CRM Cambridge, Massachusetts, United States An all-in-one relationship management platform that integrates marketing, sales, service, and operations tools around a central contact database. Free$45+/month	10.4%
6	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	7.5%
7	Salesforce San Francisco, California, United States A cloud-based enterprise CRM that provides a comprehensive set of tools for managing customer relationships. $25+/user/month	4.8%
8	Microsoft Dynamics 365 Redmond, Washington, United States A cloud-based suite of CRM and ERP applications that unifies customer relationship management and enterprise resource planning processes on a single platform. $65+/user/month	3.6%
9	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source	2.2%
10	Pipedrive New York, United States A web-based customer relationship management platform that helps sales teams track leads, manage deals, and monitor sales pipelines through a visual workflow. $24+/seat/month	1.1%
11	Zoho CRM Chennai, India A cloud-based customer relationship management platform for managing contacts, sales pipelines, marketing campaigns, customer support, and business workflows. $20+/user/month	0.5%
12	Freshsales San Mateo, California, United States A cloud-based customer relationship management solution that helps sales teams manage leads, contacts, and deals while automating engagement across email, phone, chat, and SMS with built-in AI assistance. Free$11+/user/month	0.4%
13	Keap Dallas, Texas, United States A fully integrated business automation solution that combines CRM, email marketing, sales automation, appointment scheduling, and invoicing for small and mid-sized businesses. $299+/month	0.2%
14	Gist Newark, Delaware, United States A complete CRM platform with live chat, email marketing automation, event tracking, knowledge base, and help desk. Free$29+/month	0.2%
15	GA Connector Warsaw, Poland A platform that enables the exchange of data between Google Analytics and CRM systems, with integrations for Salesforce, Microsoft Dynamics, Zoho CRM, Pipedrive, and others. $125+/month	0.2%
16	HighLevel Dallas, Texas, United States An all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard. $97+/month	0.2%
17	Kustomer Short Hills, New Jersey, United States An AI-powered conversational CRM that helps businesses manage customer interactions across multiple messaging platforms, including SMS, WhatsApp, and Messenger. $89+/user/month	0.2%
18	Toast Boston, Massachusetts, United States A cloud-based restaurant point-of-sale and customer relationship management system. Free$69+/month	0.1%
19	Bitrix24 Kaliningrad, Russia A Russian multi-component collaboration, automation, sales and marketing software platform. Free$61+/month	0.1%
20	Vcita Bellevue, Washington, United States A cloud-based business management platform for small and medium-sized businesses that combines CRM, online scheduling, invoicing, payments, and client communication tools. $35+/month	0.1%
21	Kommo San Francisco, California, United States A sales CRM platform that helps businesses manage their sales funnel, track leads, and close deals. $15+/user/month	0.1%
22	Capsule Manchester, United Kingdom A cloud-based CRM platform that offers contact management, task tracking, sales pipeline oversight, opportunity management, and sales analytics. Free£17+/user/month	0.1%
23	User.com Hem, France A business intelligence and marketing automation platform that includes omnichannel CRM, conversational support, and email marketing tools. $$$	0.06%
24	CiviCRM San Francisco, California, United States An open-source web-based constituent relationship management system developed specifically for nonprofit organizations and NGOs. FreeOpen source	0.06%
25	Agile CRM Dallas, Texas, United States Customer relationship management software with marketing automation, sales pipeline, and customer service capabilities. Free$14.99+/user/month	0.06%

👉 See Also

🌎 CRM in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 100,120 websites from the Netherlands.
We currently track the presence of 64 CRM systems across the web.
Of these, 31 were detected on websites from the Netherlands.
Statistics were last calculated on June 19, 2026.
For more details, see our methodology and disclaimer.