🆚 AdRoll vs. Microsoft Advertising

Compare technologies based on real-world usage data *

📈 Microsoft Advertising is five times more popular than AdRoll.
🌎 Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany.
🌍 AdRoll is more popular in Pakistan, Serbia, and Egypt.

Type

Advertising technology

About

AdRoll is a digital advertising platform with an AI-powered bidding engine, dynamic personalization, and advanced audience modeling and targeting.

Microsoft Advertising is a pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.

It supports keyword-based search campaigns, native and display ads, LinkedIn profile targeting for professional attributes, automated bidding strategies, and offline and online conversion tracking via the Universal Event Tracking tag.

Headquarters

San Francisco, California, United States

Redmond, Washington, United States

Website

adroll.com #153,645

about.ads.microsoft.com

Pricing

Free version ❌

Marketing & Ads+ package$36+/month

Popularity

Determined by the number of sites using each technology.

Microsoft Advertising technology is 5 times more popular than AdRoll.

Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany, while AdRoll is more popular in Pakistan, Serbia, and Egypt.

United States

United Kingdom

Germany

France

Australia

Netherlands

Canada

Spain

Italy

Poland