🆚 Appier vs. Insider

Compare technologies based on real-world usage data *

Type

Customer data platform
Customer data platform

About

Appier offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.

Insider is a platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel.

Headquarters

Taipei, Taiwan
Istanbul, Turkey

Website

Pricing

Free version ❌
$57,600+/year

Categories

CDP › Rank #35
CDP › Rank #17
Personalization › Rank #50
Personalization › Rank #24

Popularity

Determined by the number of sites using each technology.

The Insider CDP is 5 times more popular than Appier.
Total websites

Market share

CDP
Personalization

Popularity by country

Determined by the number of sites detected from each country.

Insider is more popular in Turkey, Brazil, and Indonesia, while Appier is more popular in Taiwan, Japan, and Korea.
Turkey
Brazil
Indonesia
Australia
Taiwan
United States
Vietnam
Malaysia
Japan
Netherlands

Awards

Popularity by domain category

Determined by the number of sites in each category.

Insider is more popular among sites focused on online shopping, marketing and merchandising, and fashion and beauty, while Appier is more commonly used on non-profit, advocacy and NGO, software and hardware, and job search sites.
Online Shopping
Marketing/Merchandising
Fashion/Beauty
Business
Finance/Banking
Internet Services
Education/Reference
Sports
Travel
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,189
#3,370
#3,427
View more ➝
Name
Rank
#1,024
#2,188
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.