⚡ Customer Data Platforms in Vietnam
Customer Data Platforms (CDPs) are software systems that combine data from multiple sources to create a centralized, persistent customer database that can be accessed and used by other applications.
Vietnam is a Southeast Asian country with a population of over 99 million people.
According to our data, customer data platforms are used on 0.6% of websites from Vietnam.
⭐ Most Popular in 2026
The following chart shows the top CDPs in Vietnam in 2026, based on market share.
The most popular is Adobe Experience Platform with a share of 23.6%, followed by
Insider with 16.1% and
Klaviyo with 14.9%.
Adobe Experience Platform 23.6%
Insider 16.1%
Klaviyo 14.9%
Netcore 9.9%
Tealium 9.9%
Acquia 8.7%Segment 6.2%
Optimizely 4.3%
Salesforce Marketing Cloud 4.3%
Snowplow 3.7%
Appier 1.9%
WebEngage 1.2%Lytics 1.2%
Rudderstack 1.2%Epsilon 1.2%
🚀 Highlights
Here is a list of the top CDPs that are more popular in Vietnam than worldwide.
Differences between global and country rankings are shown in parentheses.
- 1.
Adobe Experience Platform (-1)
- 2.
Insider (-15)
- 4.
Netcore (-24)
- 6.
Acquia (-3) - 11.
Appier (-22)
- 12.
WebEngage (-14) - 13.
Lytics (-14)
- 16.
Commanders Act (-4)
✨ Best CDPs
Below is a more detailed list of 19 CDPs used on sites from Vietnam, ranked by their market share.
👉 See Also
- 🌎 CDP in other countries
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 26,710 websites from Vietnam.
- We currently track the presence of 71 CDPs across the web.
- Of these, 19 were detected on websites from Vietnam.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.