🆚 CleverTap vs. Drip

Type

Marketing automation platform
Marketing automation platform

About

CleverTap is a customer engagement and retention platform that helps businesses analyze user behavior, unify profiles, automate campaigns, and target audiences across multiple channels to increase app interaction and reduce churn.

It offers real-time behavioral analytics, AI-powered and predictive segmentation, omnichannel messaging across more than a dozen channels, lifecycle automation, deep event tracking and cohort analysis, unified customer profiles from multiple data sources, and APIs and SDKs for integration.

Drip is a marketing automation platform for e-commerce that focuses on email marketing to help businesses automate customer outreach.

It offers visual workflow automation with behavior-based triggers, flexible audience segmentation and tagging, personalized email campaigns, performance analytics and A/B testing, and integrates with e-commerce platforms such as Shopify, WooCommerce, Magento and BigCommerce.

Headquarters

San Francisco, California, United States
Minneapolis, Minnesota, United States

Website

Pricing

Free version ❌Free 30-day trial
$75+/month
Free version ❌Free 14-day trial
$39+/month

Categories

Marketing Automation › Rank #49
Marketing Automation › Rank #21
Analytics › Rank #117
Personalization › Rank #40
Personalization › Rank #14
Email Marketing › Rank #27

Popularity

Determined by the number of sites using each technology.

The Drip marketing automation platform is 3 times more popular than CleverTap.
Total websites

Market share

Marketing Automation
Personalization

Popularity by country

Determined by the number of sites detected from each country.

Drip is more popular in the United States, the United Kingdom, and Denmark, while CleverTap is more popular in India, Indonesia, and the United Arab Emirates.
United States
India
United Kingdom
Denmark
Australia
Canada
Netherlands
South Africa
Germany
Indonesia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Drip is more popular among sites focused on online shopping, business, and marketing and merchandising, while CleverTap is more commonly used on fashion and beauty, and finance and banking sites.
Online Shopping
Business
Marketing/Merchandising
Blogs/Wiki
Internet Services
Travel
Education/Reference
Fashion/Beauty
Health
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2,083
#2,271
#2,390
View more ➝
Name
Rank
#7,528
#15,212
#18,790
#20,332
View more ➝

See also

🗃️ About This Data