🆚 Demandbase vs. Leadfeeder

Compare technologies based on real-world usage data *

Type

Identity resolution software solution
Identity resolution software solution

About

Demandbase is a B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts.

It includes a proprietary demand-side platform for programmatic advertising built specifically for B2B targeting, supports account identification and website personalization, operates a contact database with over 176 million AI-curated contacts across 195 countries, and integrates advertising, analytics, and sales activation within a single ABM workflow.

Leadfeeder is a B2B visitor identification software that tracks and identifies companies that visit your website - even if they don't leave their contact information.

Headquarters

San Francisco, California, United States
Karlsruhe, Germany

Website

Pricing

Free version ❌
Custom
Free version ✔️
$1,188/year

Categories

Identity Resolution › Rank #11
Identity Resolution › Rank #2
Lead Generation › Rank #22
Lead Generation › Rank #3
Advertising › Rank #72
Marketing Attribution › Rank #8
Analytics › Rank #33

Popularity

Determined by the number of sites using each technology.

The Leadfeeder identity resolution software solution is 5 times more popular than Demandbase.
Total websites

Market share

Identity Resolution
Lead Generation

Popularity by country

Determined by the number of sites detected from each country.

Leadfeeder is more popular in the United States, the United Kingdom, and Germany, while Demandbase is more popular in Japan and Korea.
United States
United Kingdom
Germany
Finland
Netherlands
Sweden
Denmark
Canada
France
Australia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Leadfeeder is more popular among sites focused on business, Internet services, and software and hardware, while Demandbase is more commonly used on finance and banking, health, and restaurants sites.
Business
Internet Services
Software/Hardware
Marketing/Merchandising
Online Shopping
Finance/Banking
Health
Education/Reference
Real Estate
Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#455
View more ➝
Name
Rank
#8,949
#12,165
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.