🆚 Heap vs. Mixpanel

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Heap is a digital insights platform that automatically collects and organizes user behavior data for web and mobile applications.

It records every click, swipe, pageview, and form fill, offers user journey path, funnel, and cohort analysis, integrated session replay to see how users interact, and cross-device tracking to unify user profiles.

Mixpanel is a real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications.

It focuses on tracking specific actions (events) rather than page views, offers retention and engagement metrics, cohort and segmentation analysis, session replay and experimentation tools, and more than 500 integrations with third-party tools such as OneSignal, Marketo, HubSpot, Zoho, VWO, Optimizely, and others.

Headquarters

San Francisco, California, United States
San Francisco, California, United States

Website

Pricing

Free version ✔️Up to 10K monthly sessions
ProCustom
Free version ✔️Up to 1 million monthly events
Growth$140+/month
EnterpriseCustom

Categories

Analytics › Rank #65
Analytics › Rank #39
Conversion Optimization › Rank #7

Popularity

Determined by the number of sites using each technology.

The Mixpanel web analytics tool is 2.3 times more popular than Heap.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Mixpanel is more popular in the United States, the United Kingdom, and Australia, while Heap is more popular in Poland, Iran, and Romania.
United States
United Kingdom
Australia
France
Canada
India
Germany
Netherlands
Brazil
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

Mixpanel is more popular than Heap in all market segments.
Business
Marketing/Merchandising
Internet Services
Online Shopping
Travel
Finance/Banking
Education/Reference
Software/Hardware
Health
Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,210
#1,626
#2,031
View more ➝
Name
Rank
#1,024
#1,179
View more ➝

See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.