🆚 Houzz vs. Taobao

📈 Houzz is noticeably more popular than Taobao.
🌎 Houzz is more popular in the United States, Canada, and the United Kingdom.
🌍 Taobao is more popular in China, Hong Kong, and Indonesia.

Statistics based on 3.5M+ analyzed websites. About this data

Houzz

Taobao

Type

Online marketplace

About

Houzz is an online platform and marketplace that connects homeowners with home improvement professionals.

Taobao is a Chinese online consumer-to-consumer e-commerce marketplace where individual sellers and small businesses list a massive assortment of products for buyers to browse and purchase.

It hosts over a billion product listings across diverse categories, integrates personalized recommendations, live-stream shopping, user reviews and direct seller communication, and leverages Alipay payments with buyer protection.

Headquarters

Palo Alto, California, United States

Hangzhou, China

Website

houzz.com #1,768

taobao.com #450

Pricing

Free version ✔️

Designers$149+/month

Contractors$249+/month

Advertising Package$499+/month

Popularity

Determined by the number of sites using each technology.

The Houzz marketplace is 1.4 times more popular than Taobao.

Total websites

Market share

Marketplaces

Popularity by country

Determined by the number of sites detected from each country.

Houzz is more popular in the United States, Canada, and the United Kingdom, while Taobao is more popular in China, Hong Kong, and Indonesia.

United States

China

Hong Kong

Canada

Indonesia

Korea

Singapore

United Kingdom

Vietnam

Taiwan

Awards

🥇 Most popular in the United States in the Stores category.
🥇 Most popular in Canada in the Stores category.
🥈 Second most popular in the United States in the Marketplaces category.
🥈 Second most popular in Canada in the Marketplaces category.

🥇 Most popular in China in the Marketplaces category.
🥇 Most popular in Hong Kong in the Marketplaces category.
⭐ 4th most popular in Indonesia in the Marketplaces category.
⭐ 4th most popular in Singapore in the Marketplaces category.
⭐ 5th most popular in Korea in the Marketplaces category.

Popularity by domain category

Determined by the number of sites in each category.

Houzz is more popular among sites focused on marketing and merchandising, real estate, and business, while Taobao is more commonly used on blogs and wiki, Internet services, and portal sites sites.

Marketing/Merchandising

Real Estate

Business

Online Shopping

Blogs/Wiki

Internet Services

Portal Sites

Forum/Bulletin Boards

Education/Reference

Art/Culture/Heritage

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#1,768

#6,211

#12,050

#12,337

#19,903

Name

Rank

#85

#450

#1,233

#1,704

#2,049