🆚 HTL BID vs. Index Exchange

Statistics based on 3.3M+ analyzed websites. About this data
HTL BID
Index Exchange

Type

Advertising technology
Advertising technology

About

HTL BID is a software as a service (SaaS) platform for publishers that simplifies advertising technology management and provides a comprehensive user interface to control, manage, and optimize with the push of a button, without the need for on-page code updates.

A global advertising supply-side platform enabling media owners to maximize the value of their content on any screen.

Headquarters

Dover, Delaware, United States
Toronto, Ontario, Canada

Website

hashtag-labs.com/htlbid.html
indexexchange.com #128,143

Pricing

Free version ❌
Custom

Categories

Advertising › Rank #57
Advertising › Rank #37

Popularity

Determined by the number of sites using each technology.

Index Exchange advertising technology is 1.9 times more popular than HTL BID.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Index Exchange is more popular in Germany, the United Kingdom, and Italy, while HTL BID is more popular in the United States and Belize.
United States
Germany
United Kingdom
Italy
France
Canada
Poland
Australia
Netherlands
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

Index Exchange is more popular among sites focused on online shopping, entertainment, and marketing and merchandising, while HTL BID is more commonly used on sports, general news, and education and reference sites.
Sports
General News
Online Shopping
Entertainment
Marketing/Merchandising
Business
Blogs/Wiki
Fashion/Beauty
Education/Reference
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#642
#2,399
#2,690
#3,745
#3,749
View more ➝
Name
Rank
#15
#67
#97
#131
#140
View more ➝

See also

🗃️ About This Data