🆚 Improvely vs. Metricool
- 📈 Metricool is much more popular than Improvely.
- 🌍 Metricool is more popular in all countries.
Improvely
MetricoolType
About
Improvely is a marketing analytics platform that provides conversion tracking and click fraud monitoring to measure the effectiveness of online advertising campaigns.
It tracks clicks, visits, conversions, revenue, and ROI across channels such as PPC ads, banners, email, and affiliate links, builds visitor profiles with full conversion paths, offers funnel reports and A/B split testing, and detects suspicious clicks using IP, location, and activity analysis.
Metricool is a social media management and analytics platform for planning, scheduling, publishing, and measuring content across social networks and online ad platforms from one dashboard.
It offers a visual scheduling calendar, cross-platform analytics, competitor and hashtag tracking, an AI assistant for captions and translations, native ad management for 
Meta, 
Google Ads, and 
TikTok, SmartLinks pages that track clicks, and integrations for 
Canva, 
Google Drive, and 
Adobe Express.
Headquarters
Pricing
(10K visits) $29/month
(50K visits) $79/month
(100K visits) $149/month
(250K+ visits) $299+/month
(5+ brands, 100 competitors) €20+/month
(15+ brands, API, MCP) €54+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⬆️ 25th most popular in the United States in the Fraud Prevention category.
- ⬆️ 120th most popular in the United States in the Analytics category.
- 🥇 Most popular in Spain in the Social Widgets category.
- 🥇 Most popular in Chile in the Social Widgets category.
- 🥇 Most popular in Colombia in the Social Widgets category.
- 🥇 Most popular in Ecuador in the Social Widgets category.
- 🥉 Third most popular in Spain in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.