🆚 Innovid vs. Magnite
- 📈 Magnite is much more popular than Innovid.
- 🌍 Magnite is more popular in all countries.
- ⭐ Innovid is particularly popular in Germany.
Statistics based on 3.3M+ analyzed websites. About this data
MagniteType
Advertising technology
Advertising technology
About
Innovid is an omnichannel advertising platform focused on CTV and video advertising.
Magnite is an omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.
It combines Rubicon's programmatic exchange capability with Telaria's connected-TV expertise to enable publishers to monetize across CTV, display, video, mobile, and audio formats.
Headquarters
New York, United States
New York, United States
Categories
Advertising › Rank #162
Advertising › Rank #21
Popularity
Determined by the number of sites using each technology.
Magnite advertising technology is 48 times more popular than Innovid.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Magnite is more popular than Innovid in all countries.
United States
United Kingdom
Turkey
Germany
France
Canada
Italy
Japan
Sweden
Spain
Awards
- ⬆️ 84th most popular in Germany in the Advertising category.
- ⬆️ 120th most popular in the United States in the Advertising category.
- ⭐ 10th most popular in Sweden in the Advertising category.
- 🔥 12nd most popular in Canada in the Advertising category.
- 🔥 13rd most popular in Turkey in the Advertising category.
- 🔥 15th most popular in the Czech Republic in the Advertising category.
- 🔥 16th most popular in the United Kingdom in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Magnite is more popular than Innovid in all market segments.
General News
Online Shopping
Sports
Blogs/Wiki
Entertainment
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Travel
Top sites
Top-ranked sites that use these technologies.
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Criteo🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.