πŸ†š Insider vs. SAP Customer Data Platform

Compare technologies based on real-world usage data *

Type

Customer data platform
Customer data platform

About

Insider is a platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel.

The SAP Customer Data Platform (formerly Gigya) is a real-time data management solution that enables organizations to consolidate, enrich, and activate customer data from various sources.

Headquarters

Istanbul, Turkey
Walldorf, Baden-WΓΌrttemberg, Germany

Website

Pricing

Free version ❌
$57,600+/year
Free version ❌
$140,000+/year

Categories

CDP β€Ί Rank #17
CDP β€Ί Rank #16
Personalization β€Ί Rank #24

Popularity

Determined by the number of sites using each technology.

The SAP Customer Data Platform CDP is 1.1 times more popular than Insider.
Total websites

Market share

CDP

Popularity by country

Determined by the number of sites detected from each country.

SAP Customer Data Platform is more popular in the United Kingdom, the United States, and Spain, while Insider is more popular in Turkey, Brazil, and Australia.
Turkey
United Kingdom
Brazil
United States
Spain
Germany
Australia
Indonesia
Italy
Switzerland

Awards

Popularity by domain category

Determined by the number of sites in each category.

SAP Customer Data Platform is more popular among sites focused on business, marketing and merchandising, and general news, while Insider is more commonly used on online shopping, fashion and beauty, and finance and banking sites.
Online Shopping
Business
Marketing/Merchandising
General News
Fashion/Beauty
Motor Vehicles
Health
Entertainment
Finance/Banking
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,024
#2,188
View more ➝
Name
Rank
#455
#1,167
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.