🆚 Insider vs. VWO
- 📈 VWO is much more popular than Insider.
- 🌎 VWO is more popular in the United States, the United Kingdom, and the Netherlands.
- 🌍 Insider is more popular in Turkey, Malaysia, and Vietnam.
VWOType
About
Insider is a platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel.
VWO is a comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.
It supports A/B, multivariate, and split URL testing with a no-code visual editor, behavioral analytics with heatmaps, session recordings, funnels, and surveys, advanced audience segmentation and personalization, and feature experimentation with 13 SDKs available for integration.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Turkey in the Personalization category.
- 🥇 Most popular in Turkey in the CDP category.
- 🥈 Second most popular in Indonesia in the CDP category.
- 🥈 Second most popular in Vietnam in the Personalization category.
- 🥈 Second most popular in Vietnam in the CDP category.
- 🥇 Most popular in the United States in the Feature Management category.
- 🥇 Most popular in the United Kingdom in the Feature Management category.
- 🥇 Most popular in the United Kingdom in the A/B Testing category.
- 🥇 Most popular in the Netherlands in the Feature Management category.
- 🥇 Most popular in the Netherlands in the A/B Testing category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Adobe Experience Platform
Salesforce Marketing Cloud
SAP Customer Data Platform
Crazy Egg
Statcounter
Lucky Orange🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.