🆚 Kissmetrics vs. Mixpanel

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Kissmetrics is a people-based analytics solution designed to track user behavior and increase conversions and revenue.

Mixpanel is a real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications.

It focuses on tracking specific actions (events) rather than page views, offers retention and engagement metrics, cohort and segmentation analysis, session replay and experimentation tools, and more than 500 integrations with third-party tools such as OneSignal, Marketo, HubSpot, Zoho, VWO, Optimizely, and others.

Headquarters

St. Petersburg, Florida, United States
San Francisco, California, United States

Website

Pricing

Free version ❌
Silver$299/month
Gold$499/month
PlatinumCustom
Free version ✔️Up to 1 million monthly events
Growth$140+/month
EnterpriseCustom

Categories

Analytics › Rank #108
Analytics › Rank #39
Conversion Optimization › Rank #74
Conversion Optimization › Rank #7

Popularity

Determined by the number of sites using each technology.

The Mixpanel web analytics tool is 11 times more popular than Kissmetrics.
Total websites

Market share

Analytics
Conversion Optimization

Popularity by country

Determined by the number of sites detected from each country.

Mixpanel is more popular in the United States, the United Kingdom, and France, while Kissmetrics is more popular in Switzerland.
United States
United Kingdom
France
Australia
India
Germany
Canada
Netherlands
Brazil
Russia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Mixpanel is more popular than Kissmetrics in all market segments.
Business
Marketing/Merchandising
Internet Services
Travel
Online Shopping
Finance/Banking
Education/Reference
Software/Hardware
Health
Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,024
#1,179
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.