🆚 Listrak vs. Marketo Engage

Compare technologies based on real-world usage data *

Type

Marketing automation platform
Marketing automation platform

About

Listrak is a cross-channel marketing automation platform designed for the retail industry.

Adobe Marketo Engage is an AI-powered marketing automation platform that enables marketers to design, execute, and measure personalized, multichannel programs and campaigns for both B2B and B2C audiences.

It offers audience profiling and advanced segmentation, omnichannel campaign orchestration across email, mobile, web, events and ads, AI-driven content personalization and predictive recommendations, automated workflows and lead scoring, native CRM integration with real-time sales alignment, and analytics with multi-touch attribution and performance reporting.

Headquarters

Lititz, Pennsylvania, United States
San Jose, California, United States

Website

Pricing

Free version ❌
Custom
Free version ❌
$40,000+/year

Categories

Marketing Automation › Rank #35
Marketing Automation › Rank #10
Email Marketing › Rank #36
CDP › Rank #23
Identity Resolution › Rank #15

Popularity

Determined by the number of sites using each technology.

The Marketo Engage marketing automation platform is 6 times more popular than Listrak.
Total websites

Market share

Marketing Automation

Popularity by country

Determined by the number of sites detected from each country.

Marketo Engage is more popular than Listrak in all countries.
United States
United Kingdom
Australia
Japan
Canada
Germany
France
Singapore
Switzerland
Netherlands

Awards

Popularity by domain category

Determined by the number of sites in each category.

Marketo Engage is more popular among sites focused on business, software and hardware, and health, while Listrak is more commonly used on online shopping, fashion and beauty, and weapons sites.
Business
Software/Hardware
Online Shopping
Health
Marketing/Merchandising
Finance/Banking
Education/Reference
Internet Services
Fashion/Beauty
Non-Profit/Advocacy/NGO

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#13,576
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.