🆚 Listrak vs. Wunderkind

📈 Wunderkind is noticeably more popular than Listrak.
🌎 Wunderkind is more popular in the United States, the United Kingdom, and Canada.
🌍 Listrak is more popular in Switzerland, France, and Poland.

Statistics based on 3.3M+ analyzed websites. About this data

Listrak

Wunderkind

Type

Marketing automation platform

About

Listrak is a cross-channel marketing automation platform designed for the retail industry.

Wunderkind is a performance marketing platform that uses identity data and AI decisioning to help brands, publishers, and advertisers recognize users and deliver personalized messages across digital channels.

It combines a proprietary identity network that recognizes over 9 billion devices with real-time behavioral signals to build persistent user profiles, applies AI to determine the next best action, channel, and timing, and activates campaigns across email, SMS, onsite experiences, and advertising.

Headquarters

Lititz, Pennsylvania, United States

New York, United States

Website

listrak.com #127,154

wunderkind.co #5,590

Pricing

Free version ❌

Custom

Custom enterprise-level, $6,000+/month

Popularity

Determined by the number of sites using each technology.

The Wunderkind marketing automation platform is 1.5 times more popular than Listrak.

Total websites

Market share

Marketing Automation

Identity Resolution

Popularity by country

Determined by the number of sites detected from each country.

Wunderkind is more popular in the United States, the United Kingdom, and Canada, while Listrak is more popular in Switzerland, France, and Poland.

United States

United Kingdom

Canada

Australia

Germany

Switzerland

Italy

France

Japan

Netherlands

Awards

⭐ 10th most popular in Canada in the Identity Resolution category.
🔥 11st most popular in the United States in the CDP category.
🔥 12nd most popular in the United States in the Identity Resolution category.
🔥 13rd most popular in Canada in the CDP category.
⬆️ 22nd most popular in the United States in the Marketing Automation category.

⭐ 6th most popular in Australia in the Identity Resolution category.
⭐ 8th most popular in Canada in the Identity Resolution category.
🔥 11st most popular in the United States in the Identity Resolution category.
🔥 14th most popular in the United States in the Personalization category.
🔥 14th most popular in Canada in the Personalization category.

Popularity by domain category

Determined by the number of sites in each category.

Wunderkind is more popular among sites focused on fashion and beauty, entertainment, and motor vehicles, while Listrak is more commonly used on online shopping, marketing and merchandising, and weapons sites.

Online Shopping

Fashion/Beauty

Marketing/Merchandising

Business

Entertainment

Weapons

Motor Vehicles

Sports

Health

General News

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#2,385

#6,149

#9,066

#11,928

#13,576

Name

Rank

#56

#67

#140

#267

#365