🆚 LiveIntent vs. Substack

Type

Email marketing platform
Social media platform

About

LiveIntent is an email advertising and monetization platform that helps marketers reach audiences through newsletter inventory and enables publishers to generate revenue from email subscriptions.

It combines a people-based identity graph with premium newsletter inventory, audience targeting, campaign measurement, and first-party data activation, and allows advertisers to run campaigns across email and web.

Read more…

Substack is an online publishing and social platform for writers and journalists that enables creating subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers.

It combines email newsletter distribution with a web-based archive, provides built-in payment processing and audience analytics, and includes social features such as recommendations, comments, and a Notes feed for short-form posts and discovery.

Headquarters

New York, United States
San Francisco, California, United States

Website

Pricing

Free version ❌
Custom
For writers
Platform fee10%
Payment processing
Billing fee0.7%
Credit card fee2.9% + $0.30 per transaction fee
For readers
Free version ✔️
Set by writers

Categories

Email Marketing › Rank #23
Email Marketing › Rank #9
Advertising › Rank #45
Social Media › Rank #29
Subscriptions › Rank #4

Popularity

Determined by the number of sites using each technology.

The Substack social media platform is 2.9 times more popular than LiveIntent.
Total websites

Market share

Email Marketing

Popularity by country

Determined by the number of sites detected from each country.

Substack is more popular in the United States, the United Kingdom, and Canada, while LiveIntent is more popular in Belgium, Austria, and Peru.
United States
United Kingdom
Canada
Germany
Italy
France
Spain
Brazil
Netherlands
Australia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Substack is more popular among sites focused on blogs and wiki, marketing and merchandising, and entertainment, while LiveIntent is more commonly used on general news, business, and online shopping sites.
Blogs/Wiki
General News
Business
Online Shopping
Marketing/Merchandising
Entertainment
Education/Reference
Sports
Fashion/Beauty
Politics/Opinion

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,382
View more ➝

See also

🗃️ About This Data