🆚 LiveIntent vs. The Trade Desk
- 📈 The Trade Desk is four times more popular than LiveIntent.
- 🌍 The Trade Desk is more popular in all countries.
LiveIntent
The Trade DeskType
About
LiveIntent is an email advertising and monetization platform that helps marketers reach audiences through newsletter inventory and enables publishers to generate revenue from email subscriptions.
It combines a people-based identity graph with premium newsletter inventory, audience targeting, campaign measurement, and first-party data activation, and allows advertisers to run campaigns across email and web.
The Trade Desk is a programmatic demand-side platform that enables marketers to plan, execute, and optimize data-driven advertising campaigns across digital channels.
It is built around the Kokai platform powered by Koa AI, which uses distributed machine learning models to evaluate impressions, forecast performance, and optimize bids in real time.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🔥 17th most popular in the United States in the Email Marketing category.
- 🔥 17th most popular in Germany in the Email Marketing category.
- 🔥 17th most popular in Brazil in the Email Marketing category.
- 🔥 19th most popular in Italy in the Email Marketing category.
- 🔥 19th most popular in Spain in the Email Marketing category.
- ⭐ 9th most popular in the United States in the Advertising category.
- ⭐ 9th most popular in New Zealand in the Advertising category.
- ⭐ 10th most popular in Australia in the Advertising category.
- ⭐ 10th most popular in Malaysia in the Advertising category.
- 🔥 11st most popular in Canada in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Criteo
AdRoll
GetResponse
CleverReach
Simpli.fi
Nexxen
MediaMath
Zeta Global company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,690 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.