🆚 Lotame vs. Wider Planet

Compare technologies based on real-world usage data *

Type

Data management platform
Data management platform

About

Lotame is an end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data.

Wider Planet is a Korean DMP that collects and analyzes holistic behavioral data of target customers.

Headquarters

Columbia, Maryland, United States
Seoul, Korea

Website

Pricing

Free version ❌
Custom

Categories

DMP › Rank #4
DMP › Rank #11
Identity Resolution › Rank #4

Popularity

Determined by the number of sites using each technology.

The Lotame DMP is 3 times more popular than Wider Planet.
Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Lotame is more popular in the United States, Turkey, and the United Kingdom, while Wider Planet is more popular in Korea and Japan.
United States
Korea
Turkey
United Kingdom
Indonesia
Canada
Singapore
Germany
India
Australia

Awards

Popularity by domain category

Determined by the number of sites in each category.

Lotame is more popular among sites focused on general news, business, and entertainment, while Wider Planet is more commonly used on online shopping sites.
General News
Business
Online Shopping
Entertainment
Marketing/Merchandising
Finance/Banking
Blogs/Wiki
Education/Reference
Sports
Fashion/Beauty

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#327
View more ➝
Name
Rank
#6,844
#12,142
#13,262
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.