🆚 Metricool vs. Yandex.Metrica
- 📈 Yandex.Metrica is much more popular than Metricool.
- 🌍 Yandex.Metrica is more popular in Russia, Belarus, and Turkey.
- 🌎 Metricool is more popular in Spain, the United States, and the United Kingdom.
Metricool
Yandex.MetricaType
About
Metricool is a social media management and analytics platform for planning, scheduling, publishing, and measuring content across social networks and online ad platforms from one dashboard.
It offers a visual scheduling calendar, cross-platform analytics, competitor and hashtag tracking, an AI assistant for captions and translations, native ad management for 
Meta, 
Google Ads, and 
TikTok, SmartLinks pages that track clicks, and integrations for 
Canva, 
Google Drive, and 
Adobe Express.
Yandex Metrica is a free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior.
It provides real-time reports, click and scroll heatmaps that visualize where users interact on pages, session replay recordings of individual visits, goal and funnel tracking, form analytics, and audience segmentation.
Headquarters
Pricing
(5+ brands, 100 competitors) €20+/month
(15+ brands, API, MCP) €54+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Spain in the Social Widgets category.
- 🥇 Most popular in Chile in the Social Widgets category.
- 🥇 Most popular in Colombia in the Social Widgets category.
- 🥇 Most popular in Ecuador in the Social Widgets category.
- 🥉 Third most popular in Spain in the Analytics category.
- 🥇 Most popular in Russia in the Analytics category.
- 🥇 Most popular in Belarus in the Analytics category.
- 🥇 Most popular in Kazakhstan in the Analytics category.
- 🥇 Most popular in Uzbekistan in the Analytics category.
- 🥈 Second most popular in Moldova in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.