⚡ Analytics in Kazakhstan

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing information on traffic sources, user behavior, and overall website performance.

Kazakhstan is a Central Asian country with a population of over 20 million people.

According to our statistics, web analytics tools are used on 56% of websites from Kazakhstan.

Statistics based on 4K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top web analytics tools in Kazakhstan in 2026, based on market share.

The most popular is Yandex.Metrica with an impressive share of 72.4%, followed by Google Analytics with 61.6% and LiveInternet with 11.9%.

Yandex.Metrica 72.4%
Google Analytics 61.6%
LiveInternet 11.9%
Cloudflare Web Analytics 5.6%
Top.Mail.Ru 5%
Rambler Counter 1.9%
Jetpack Stats 1.6%
Roistat 1.1%
AppsFlyer 1%
MonsterInsights 0.7%
Sape Counter 0.6%
Microsoft Clarity 0.5%
Matomo 0.5%
Statcounter 0.5%
Hotjar 0.4%

🚀 Highlights

Here is a list of the top tools that are more popular in Kazakhstan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Yandex.Metrica ^(-3)
3. LiveInternet ^(-8)
5. Top.Mail.Ru ^(-15)
6. Rambler Counter ^(-34)
8. Roistat ^(-53)
9. AppsFlyer ^(-37)
11. Sape Counter ^(-21)
16. Mediascope ^(-105)
17. Amplitude ^(-32)
19. Ahrefs Web Analytics ^(-8)

✨ Best Web Analytics Tools

Below is a more detailed list of the top 25 of the 51 web analytics tools used on sites from Kazakhstan, ranked by their market share.

Rank	Name	Market share
1	Yandex.Metrica Moscow, Russia A free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior. Free300,000 RUB+/month	72.4%
2	Google Analytics Mountain View, California, United States A web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites. Free$50,000+/year	61.6%
3	LiveInternet Moscow, Russia A Russian web analytics and website rating service. Free	11.9%
4	Cloudflare Web Analytics San Francisco, California, United States A free, lightweight, privacy-first analytics and performance metrics service. Free$25+/month	5.6%
5	Top.Mail.Ru Moscow, Russia A Russian web analytics and website rating system currently owned by VK. Free	5%
6	Rambler Counter Moscow, Russia A visitor counter used with the Russian website rating and analytics service "Rambler's Top100" to measure and report site traffic. Free	1.9%
7	Jetpack Stats San Francisco, California, United States A WordPress analytics tool that provides traffic and engagement data directly within the WordPress dashboard. Free$8.33+/month	1.6%
8	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	1.1%
9	AppsFlyer San Francisco, California, United States A SaaS mobile attribution and marketing analytics platform that enables app marketers to measure and attribute installs, in-app events, and revenue across diverse channels. Free$0.07+/conversion	1%
10	MonsterInsights West Palm Beach, Florida, United States A WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard. Free$99.50+/year	0.7%
11	Sape Counter Moscow, Russia A visitor counter from the Russian link building platform Sape. Free	0.6%
12	Microsoft Clarity Redmond, Washington, United States A free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites. Free	0.5%
13	Matomo Wellington, New Zealand An open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data. FreeOpen source€22+/month	0.5%
14	Statcounter Dublin, Ireland A real-time web analytics service that tracks and reports on website visitor activity and behavior. Free$9+/month	0.5%
15	Hotjar St. Julian's, Malta A web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback. Free$49+/month	0.4%
16	Mediascope Moscow, Russia Russian media research and advertising monitoring company. $$$	0.4%
17	Amplitude San Francisco, California, United States A product analytics and event-tracking platform for measuring, analyzing, and understanding how users interact with digital products by collecting behavioral data from websites and apps. Free$49+/month	0.4%
18	HubSpot Analytics Cambridge, Massachusetts, United States Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards. Free$20+/seat/month	0.3%
19	Ahrefs Web Analytics Singapore A privacy-friendly solution that allows you to track website usage in real time. Free$20+/month	0.3%
20	AppMetrica Moscow, Russia A real-time mobile app analytics and ad tracking solution from Yandex that collects usage, behavior, attribution, and performance data. Free$490+/month	0.3%
21	IO Technologies Nicosia, Cyprus A content analytics platform that provides enterprise-level data collection and visualization tools. $200+/month	0.2%
22	Gemius Warsaw, Poland Provides easy-to-use, powerful analytical tools for online media planning and optimization of online advertising campaigns. 3,042 PLN+/month	0.2%
23	Branch Mountain View, California, United States A mobile linking and attribution platform that optimizes the customer experience and measures the impact of marketing efforts. $$$	0.2%
24	Flag Counter Dubuque, Iowa, United States A free web traffic counter that displays the flags of visitors' countries. Free$29.99/year	0.1%
25	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	0.08%

👉 See Also

🌎 Analytics in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 4,235 websites from Kazakhstan.
We currently track the presence of 191 web analytics tools across the web.
Of these, 51 were detected on websites from Kazakhstan.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.