Branch
Branch is a mobile linking and attribution platform that helps businesses measure marketing performance, connect customer journeys across web and mobile channels, and route users directly to relevant in-app content.
It combines deep linking, mobile attribution, cross-platform measurement, fraud detection, QR code campaigns, privacy-aware measurement for iOS, and a people-based identity graph that connects user activity across web, apps, and connected TV environments.
According to our data, Branch is the third most popular marketing attribution platform on the web.
It has 10% of the marketing attribution market share and is present on 0.06% of all websites.
Wikipedia💸 Pricing
Branch is a commercial product priced starting at $499 per month.
📊 Rankings and Market Share
- Marketing Attribution
- Rank: 3
- Market share: 10%
- Analytics
- Rank: 56
- Market share: 0.1%
🏆 Branch Awards
- 🥈 Second most popular in the United States in the Marketing Attribution category.
- 🥈 Second most popular in Indonesia in the Marketing Attribution category.
- 🥈 Second most popular in Canada in the Marketing Attribution category.
- 🥈 Second most popular in Italy in the Marketing Attribution category.
- 🥉 Third most popular in Australia in the Marketing Attribution category.
- 🥉 Third most popular in India in the Marketing Attribution category.
- 🥉 Third most popular in Singapore in the Marketing Attribution category.
- 🔥 20th most popular in Indonesia in the Analytics category.
- ⬆️ 23rd most popular in Singapore in the Analytics category.
- ⬆️ 33rd most popular in India in the Analytics category.
⚡ Sites Using Branch
We have data on 2,256 websites that use the Branch marketing attribution platform. Here is a list of some of the top ranked ones.
The highest rated site using Branch is 
tumblr.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | tumblr.com |
#78 | United States | American English |
| 2 |  quora.com |
#81 | American English | |
| 3 |  etsy.com |
#93 | United States | American English |
| 4 |  walmart.com |
#162 | American English | |
| 5 |  airbnb.com |
#340 | United States | English |
| 6 |  player.vimeo.com |
United States | English | |
| 7 | #645 | India | English | |
| 8 | #1,039 | United States | English | |
| 9 | #1,053 | United Kingdom | British English | |
| 10 | #1,098 | English | ||
| 11 | #1,150 | United Kingdom | English | |
| 12 | #1,265 | United States | English | |
| 13 | #1,292 | English | ||
| 14 | #1,307 | English | ||
| 15 | #1,310 | United States | English | |
| 16 | #1,357 | United States | American English | |
| 17 | #1,434 | United States | English | |
| 18 | #1,435 | United States | American English | |
| 19 | #1,556 | United States | American English | |
| 20 |  instacart.com |
#1,613 | United States | American English |
📈 Usage Statistics
Most of the sites that use Branch:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Travel category.
Most of the sites using Branch are from the United States and the United Kingdom.
- United States 37.8%
- United Kingdom 6.2%
- Australia 4.4%
- India 4.1%
- Germany 3.4%
- Indonesia 2.5%
- Canada 2.2%
- Spain 1.9%
- France 1.8%
- Other 35.7%
Most Branch users speak English or Spanish.
- English 75.9%
- Spanish 4.4%
- German 2.6%
- French 1.3%
- Chinese 1.3%
- Portuguese 1.1%
- Italian 1.1%
- Indonesian 0.9%
- Ukrainian 0.9%
- Other 10.5%
The Branch marketing attribution platform is especially popular on .com top-level domains.
- .com 57.6%
- .org 4%
- .io 2.2%
- .com.au 2.1%
- .co.uk 1.9%
- .co 1.6%
- .net 1.4%
- .de 1.4%
- .in 1.3%
- Other 26.5%
The primary market segments for websites utilizing Branch include travel, marketing and merchandising, and business.
- Travel 11.8%
- Marketing/Merchandising 11.7%
- Business 9%
- Online Shopping 6.9%
- Entertainment 6.5%
- Sports 5.7%
- Health 5.2%
- Blogs/Wiki 4.2%
- General News 3.7%
- Other 35.3%
🕵️ Similar Technologies
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Singular🆚 Compare Alternatives
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Elevar💬 Frequently Asked Questions
Where is Branch's headquarters?
Branch is located in Mountain View, California, United States.
Can I use Branch for free?
No, Branch is a paid solution.
What is the starting price of Branch?
The pricing starts at $499 per month.
Which country uses Branch the most?
The majority of Branch users are from the United States.
Who uses Branch?
According to our data, Branch is used on thousands of sites, including such established ones as tumblr.com, quora.com, and etsy.com.
Do academic institutions use Branch?
Yes. In total, we know of 8 academic websites in the United States that use Branch.
How does Branch stack up against the competition?
Branch is one of the most popular marketing attribution platforms, second only to 
AppsFlyer and 
Triple Whale.
What are the alternatives to Branch?
Alternatives and possible competitors to Branch may include AppsFlyer, 
Adjust, and 
AppMetrica.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,578,793 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.