🆚 Microsoft Advertising vs. Publift
- 📈 Microsoft Advertising is much more popular than Publift.
- 🌎 Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany.
- 🌍 Publift is more popular in Egypt.
Type
About
Microsoft Advertising is a pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.
It supports keyword-based search campaigns, native and display ads, LinkedIn profile targeting for professional attributes, automated bidding strategies, and offline and online conversion tracking via the Universal Event Tracking tag.
Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.
It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in the United States in the Advertising category.
- 🥉 Third most popular in China in the Advertising category.
- ⭐ 4th most popular in the United Kingdom in the Advertising category.
- ⭐ 4th most popular in Germany in the Advertising category.
- ⭐ 4th most popular in the Netherlands in the Advertising category.
- ⬆️ 21st most popular in Australia in the Advertising category.
- ⬆️ 41st most popular in France in the Advertising category.
- ⬆️ 50th most popular in Germany in the Advertising category.
- ⬆️ 85th most popular in the United Kingdom in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.

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