🆚 Microsoft Clarity vs. MonsterInsights

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Clarity is a free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.

It provides heatmaps for clicks and scrolls, unlimited session recordings with frustration metrics such as rage and dead clicks, an insights dashboard with filters by device and referrer, AI-driven summaries of recordings and heatmap trends, and native integration with Google Analytics.

MonsterInsights is a WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard.

It offers real-time analytics, event and custom dimension tracking, affiliate and ads tracking, GDPR-compliant tracking tools with consent support, insights on audience demographics and behavior, and configuration wizards for easy setup of goals, funnels, and site search tracking.

Headquarters

Redmond, Washington, United States
West Palm Beach, Florida, United States

Website

Pricing

Free ✔️
Free version ✔️Basic tracking
Plus
(EU Compliance add-on, enhanced reports)
$99.50/year
Pro
(5 sites, eCommerce tracking)
$199.50/year
Elite
(5 sites, WordPress Multisite support)
$299.50/year

Categories

Analytics › Rank #6
Analytics › Rank #8
WordPress Plugins › Rank #14

Popularity

Determined by the number of sites using each technology.

The Microsoft Clarity web analytics tool is 1.2 times more popular than MonsterInsights.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Clarity is more popular in the United Kingdom, Japan, and India, while MonsterInsights is more popular in the United States, Australia, and Spain.
United States
United Kingdom
Japan
India
Australia
Spain
Germany
Netherlands
Brazil
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Clarity is more popular among sites focused on business, online shopping, and marketing and merchandising, while MonsterInsights is more commonly used on blogs and wiki, non-profit, advocacy and NGO, and entertainment sites.
Business
Online Shopping
Marketing/Merchandising
Blogs/Wiki
Education/Reference
Internet Services
Fashion/Beauty
Travel
Health
Non-Profit/Advocacy/NGO

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#6,157
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.