🆚 Mixpanel vs. Mouseflow

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Mixpanel is a real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications.

It focuses on tracking specific actions (events) rather than page views, offers retention and engagement metrics, cohort and segmentation analysis, session replay and experimentation tools, and more than 500 integrations with third-party tools such as OneSignal, Marketo, HubSpot, Zoho, VWO, Optimizely, and others.

Mouseflow is a behavior analytics platform designed to help businesses understand and enhance user experience and conversion rates on their websites.

It combines session replay recordings, six types of heatmaps, journey analytics, form and funnel analysis, feedback surveys, and friction detection that identifies user difficulties by tracking repeated unresponsive clicks, dead clicks, rapid scrolling, and abandoned forms.

Headquarters

San Francisco, California, United States
Copenhagen, Denmark

Website

Pricing

Free version ✔️Up to 1 million monthly events
Growth$140+/month
EnterpriseCustom
Free version ✔️500 sessions per month
Essential
(5K sessions, 1 funnel)
$39/month
Advanced
(25K sessions, 5 funnels)
$149/month
Premium
(100K sessions, 10 funnels)
$399/month

Categories

Analytics › Rank #39
Analytics › Rank #35
Conversion Optimization › Rank #7
Conversion Optimization › Rank #6
Feedback › Rank #14

Popularity

Determined by the number of sites using each technology.

The Mouseflow web analytics tool is 1.1 times more popular than Mixpanel.
Total websites

Market share

Analytics
Conversion Optimization

Popularity by country

Determined by the number of sites detected from each country.

Mouseflow is more popular in the United Kingdom, Germany, and Australia, while Mixpanel is more popular in the United States, France, and India.
United States
United Kingdom
Germany
Australia
Netherlands
France
Japan
India
Canada
Brazil

Awards

Popularity by domain category

Determined by the number of sites in each category.

Mouseflow is more popular among sites focused on business, online shopping, and software and hardware, while Mixpanel is more commonly used on marketing and merchandising, Internet services, and travel sites.
Business
Marketing/Merchandising
Online Shopping
Internet Services
Travel
Finance/Banking
Software/Hardware
Education/Reference
Health
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,024
#1,179
View more ➝
Name
Rank
#1,111
#1,533
#1,555
View more ➝

See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.