🆚 MonsterInsights vs. Site Kit
- 📈 Site Kit is four times more popular than MonsterInsights.
- 🌎 Site Kit is more popular in the United States, the United Kingdom, and Spain.
- 🌍 MonsterInsights is more popular in Antigua and Barbuda, Vanuatu, and Dominica.
MonsterInsights
Site KitType
About
MonsterInsights is a 
WordPress plugin that integrates 
Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard.
It offers real-time analytics, event and custom dimension tracking, affiliate and ads tracking, GDPR-compliant tracking tools with consent support, insights on audience demographics and behavior, and configuration wizards for easy setup of goals, funnels, and site search tracking.
Site Kit is Google's official WordPress plugin that connects websites to Google services and displays their data directly in the WordPress dashboard.
It provides one-click setup without editing site code, consolidated reports for the entire site and individual pages, and allows administrators to control which WordPress user roles can access dashboard data.
Headquarters
Pricing
(EU Compliance add-on, enhanced reports) $99.50/year
(5 sites, eCommerce tracking) $199.50/year
(5 sites, WordPress Multisite support) $299.50/year
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 4th most popular in Canada in the Analytics category.
- ⭐ 4th most popular in South Africa in the Analytics category.
- ⭐ 4th most popular in Greece in the Analytics category.
- ⭐ 4th most popular in Malaysia in the Analytics category.
- ⭐ 4th most popular in Serbia in the Analytics category.
- 🥉 Third most popular in Indonesia in the WordPress Plugins category.
- 🥉 Third most popular in Guatemala in the WordPress Plugins category.
- 🥉 Third most popular in Ghana in the WordPress Plugins category.
- ⭐ 4th most popular in the United States in the WordPress Plugins category.
- ⭐ 4th most popular in Japan in the WordPress Plugins category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,629,123 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.