🆚 Navegg vs. Nielsen

Compare technologies based on real-world usage data *

Type

Data management platform
Data management platform

About

Navegg is a DMP and website analytics solution developed in Brazil.

The Nielsen DMP is a core application within the Nielsen Marketing Cloud that powers cross-platform consumer data analysis and management, segmentation and activation.

Headquarters

São Paulo, Brazil
New York, United States

Website

Pricing

Free version ❌
Custom

Categories

DMP › Rank #14
DMP › Rank #9

Popularity

Determined by the number of sites using each technology.

The Nielsen DMP is 2.7 times more popular than Navegg.
Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Nielsen is more popular in Italy, the United States, and Germany, while Navegg is more popular in Brazil, Mexico, and Argentina.
Brazil
Italy
United States
Germany
Australia
United Kingdom
New Zealand
Spain
Russia
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Nielsen is more popular than Navegg in all market segments.
General News
Entertainment
Business
Blogs/Wiki
Online Shopping
Marketing/Merchandising
Education/Reference
Finance/Banking
Sports
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2,519
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.