🆚 Oracle BlueKai vs. Permutive

Compare technologies based on real-world usage data *

Type

Data management platform
Data management platform

About

Oracle BlueKai is a cloud-based data management platform that enables companies to personalize online, offline, and mobile marketing campaigns.

Permutive is a real-time data platform that empowers publishers and advertisers to address all of their audiences, whilst protecting consumer privacy and respecting user consent.

Headquarters

Austin, Texas, United States
London, United Kingdom

Website

Pricing

Free version ❌
Custom
Depends on volume

Categories

DMP › Rank #10
DMP › Rank #7

Popularity

Determined by the number of sites using each technology.

The Permutive DMP is 1.5 times more popular than Oracle BlueKai.
Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Permutive is more popular in the United Kingdom, Spain, and Canada, while Oracle BlueKai is more popular in the United States, Germany, and Brazil.
United States
United Kingdom
Spain
Canada
Germany
Brazil
Japan
France
Italy
Ireland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Permutive is more popular among sites focused on general news, sports, and blogs and wiki, while Oracle BlueKai is more commonly used on business, online shopping, and finance and banking sites.
General News
Sports
Blogs/Wiki
Entertainment
Business
Online Shopping
Marketing/Merchandising
Forum/Bulletin Boards
Finance/Banking
Recreation/Hobbies

Top sites

Top-ranked sites that use these technologies.

Name
Rank
nesine.com
#662
#1,333
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.