🆚 Outbrain vs. Yahoo Advertising

Compare technologies based on real-world usage data *

📈 Outbrain is slightly more popular than Yahoo Advertising.
🌍 Outbrain is more popular in Turkey, Germany, and the United Kingdom.
🌎 Yahoo Advertising is more popular in the United States, Taiwan, and Hong Kong.

Type

Advertising technology

About

Outbrain is a content discovery and native advertising platform that helps advertisers promote sponsored content and recommendations on publisher sites.

It uses AI-driven targeting to deliver native ads and personalized content recommendations, supports multiple ad formats including native, carousel, video and app install ads, offers audience segmentation and real-time optimization, and serves billions of impressions monthly across more than 55 countries.

Yahoo Advertising is a pay-per-click digital advertising platform.

Headquarters

New York, United States

Website

outbrain.com #38,783

advertising.yahooinc.com

Pricing

Revenue share70%

Popularity

Determined by the number of sites using each technology.

Outbrain advertising technology is 1.5 times more popular than Yahoo Advertising.

Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Outbrain is more popular in Turkey, Germany, and the United Kingdom, while Yahoo Advertising is more popular in the United States, Taiwan, and Hong Kong.

United States

Turkey

Germany

United Kingdom

Taiwan

France

Italy

Israel

Spain

Australia