🆚 PathFactory vs. Poptin

Type

Conversion optimization tool
Conversion optimization tool

About

PathFactory is a content intelligence platform that connects B2B buyers with relevant content through personalized AI-powered content experiences.

It creates dynamic content playlists, microsites, and hubs with real-time recommendations based on visitor data, tracks detailed engagement metrics such as time on content and account-level intent, and integrates with CRM and marketing automation tools such as Salesforce, HubSpot, Marketo, Oracle Eloqua, Adobe Experience Platform, and Demandbase.

Poptin is a website engagement platform that helps businesses convert visitors into subscribers, leads, and customers using popups, forms, and email marketing automation.

It provides a drag-and-drop popup and form builder, more than 40 responsive templates, exit-intent and behavioral targeting, gamified popups, A/B testing, and audience segmentation, and integrates with more than 70 services including Shopify, Mailchimp, HubSpot, Klaviyo, Salesforce, and Zapier.

Headquarters

Toronto, Ontario, Canada
Ashdod, Israel

Website

Pricing

Free version ❌
$15,000+/year
Free version ✔️ 1,000 visitors/month
Basic $25/month
Pro $59/month
Agency $119/month

Categories

Conversion Optimization › Rank #98
Conversion Optimization › Rank #12
A/B Testing › Rank #35
Marketing Automation › Rank #57
Lead Generation › Rank #7

Popularity

Determined by the number of sites using each technology.

The Poptin conversion optimization tool is 13 times more popular than PathFactory.
Total websites

Market share

Conversion Optimization

Popularity by country

Determined by the number of sites detected from each country.

Poptin is more popular in the United States, Israel, and the United Kingdom, while PathFactory is more popular in China.
United States
Israel
United Kingdom
India
Australia
Czech Republic
France
Canada
Brazil
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

Poptin is more popular among sites focused on business, online shopping, and marketing and merchandising, while PathFactory is more commonly used on software and hardware sites.
Business
Online Shopping
Marketing/Merchandising
Software/Hardware
Internet Services
Education/Reference
Health
Fashion/Beauty
Travel
Non-Profit/Advocacy/NGO

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#455
#1,085
View more ➝
Name
Rank
#12,628
#16,822
#18,990
#25,852
View more ➝

See also

🗃️ About This Data