🆚 PushOwl vs. WebEngage

Compare technologies based on real-world usage data *

Type

Push notification platform
Marketing automation platform

About

PushOwl is an omnichannel marketing application for Shopify that enables merchants to engage customers through web push notifications alongside email and SMS messaging.

It supports automated campaigns for abandoned carts, back-in-stock and price-drop alerts, welcome and browse-abandonment messages, customer segmentation based on behavior, performance analytics, and customizable opt-in widgets.

WebEngage is a full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

Headquarters

Paris, France
Mumbai, India

Website

Pricing

Free version ✔️Basic Bundle: 500 emails and 500 web push per month
Plus Bundle
(500+ emails, 10K+ web push)
$19+/month
Power Bundle
(500+ emails, 25K+ web push)
$79+/month
SMS$10/1K credits
Free version ❌
$199/user/year

Categories

Push Notifications › Rank #10
Push Notifications › Rank #22
Marketing Automation › Rank #25
Marketing Automation › Rank #47
Email Marketing › Rank #28
CDP › Rank #26
A/B Testing › Rank #30

Popularity

Determined by the number of sites using each technology.

The PushOwl platform is 3 times more popular than WebEngage.
Total websites

Market share

Push Notifications
Marketing Automation

Popularity by country

Determined by the number of sites detected from each country.

PushOwl is more popular in the United States, the United Kingdom, and Australia, while WebEngage is more popular in India, Iran, and Saudi Arabia.
India
United States
United Kingdom
Australia
Pakistan
Germany
France
Canada
Italy
South Africa

Awards

Popularity by domain category

Determined by the number of sites in each category.

PushOwl is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while WebEngage is more commonly used on education and reference, health, and travel sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Education/Reference
Health
Travel
Entertainment
Internet Services
Tobacco

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#8,462
#16,890
View more ➝
Name
Rank
#2,307
#3,215
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.