🆚 RB2B vs. ZoomInfo WebSights

Type

Visitor identification software
Identity resolution software

About

RB2B is a B2B website visitor identification platform that resolves anonymous traffic into individual visitor profiles, including names, LinkedIn profiles, job titles, and business emails.

It identifies US visitors at a claimed 70 to 80 percent match rate, returns company-level profiles for international traffic, sends real-time Slack alerts, and offers premium resolution on the Pro+ plan for broader match coverage.

Read more…

ZoomInfo WebSights is a B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website.

It identifies anonymous traffic by matching IP addresses to company profiles from ZoomInfo's B2B database, tracks visited pages and engagement signals, provides firmographic details such as industry and company size, and integrates with CRM and sales engagement platforms such as Salesforce, HubSpot, Microsoft Dynamics, Zoho CRM, and Marketo.

Headquarters

Austin, Texas, United States
Vancouver, Washington, United States

Website

Pricing

Free version ✔️ 150 monthly resolutions
Starter
(300+ resolutions)
$79/month
Pro
(600+ resolutions)
$149+/month
Pro+
(600+ resolutions)
$199+/month
Free version ✔️ WebSights Lite, up to 10 visitor reveals per day
$15,000+/year

Categories

Visitor Identification › Rank #5
Identity Resolution › Rank #4
Identity Resolution › Rank #1
Lead Generation › Rank #8
Analytics › Rank #31

Popularity

Determined by the number of sites using each technology.

The ZoomInfo WebSights identity resolution software is 2.4 times more popular than RB2B.
Total websites

Market share

Identity Resolution

Popularity by country

Determined by the number of sites detected from each country.

ZoomInfo WebSights is more popular in the United States, the United Kingdom, and Canada, while RB2B is more popular in India, the Netherlands, and Ukraine.
United States
United Kingdom
Canada
India
Australia
Germany
Netherlands
France
Ireland
Israel

Awards

Popularity by domain category

Determined by the number of sites in each category.

ZoomInfo WebSights is more popular than RB2B in all market segments.
Business
Internet Services
Software/Hardware
Marketing/Merchandising
Online Shopping
Finance/Banking
Education/Reference
Job Search
Health
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2,419
#2,429
#6,111
View more ➝
Name
Rank
#1,358
View more ➝

See also

🗃️ About This Data