⚡ CRM in the United States

Customer Relationship Management (CRM) systems are centralized platforms for managing company interactions with current and potential customers. These systems typically consolidate customer data, track communications like emails and calls, and automate marketing campaigns.

According to our data, customer relationship management systems are used on 2.7% of websites from the United States.

⭐ Most Popular in 2025

The following chart shows the top CRM systems in the United States in 2025, based on market share.

The most popular is Zendesk with a share of 21.4%, followed by HubSpot CRM with 20.5% and ActiveCampaign with 11.7%.

🚀 Highlights

Here is a list of the top systems that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best CRM Systems

Below is a more detailed list of the top 25 of the 55 CRM systems used on sites from the United States, ranked by their market share.

RankNameMarket share
1
Zendesk
San Francisco, California, United States

A customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting.

$19+/agent/month
2
HubSpot CRM
Cambridge, Massachusetts, United States

An all-in-one relationship management platform that integrates marketing, sales, service, and operations tools around a central contact database.

Free$45+/month
3
ActiveCampaign
Chicago, Illinois, United States

An email and marketing automation platform that includes a CRM built for small and mid-sized businesses.

$15+/month
4
Salesforce
San Francisco, California, United States

A cloud-based enterprise CRM that provides a comprehensive set of tools for managing customer relationships.

$25+/user/month
5
Toast
Boston, Massachusetts, United States

A cloud-based restaurant point-of-sale and customer relationship management system.

Free$69+/month
6
Brevo
Paris, France

A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface.

Free$9+/month
7
Keap
Dallas, Texas, United States

A fully integrated business automation solution providing email marketing, CRM, sales automation, appointments, invoicing, and more.

$299+/month
8
Vcita
Bellevue, Washington, United States

A full-featured suite of cloud solutions for small and medium businesses that includes CRM, scheduling, invoicing and payments.

$35+/month
9
Zoho CRM
Chennai, India

A cloud-based contact management CRM for managing data, sales, marketing, and customer support operations.

$20+/user/month
10
Microsoft Dynamics 365
Redmond, Washington, United States

A cloud-based suite of CRM and ERP business applications offered by Microsoft.

$65+/user/month
11
Ontraport
Santa Barbara, California, United States

A CRM and automation platform with email and SMS automation, web forms, payments, memberships, marketing tracking and partner programs.

$29+/month
12
MoxiEngage
Seattle, Washington, United States

A cloud-based customer relationship management software for real estate agents.

$$$
13
Pega
Waltham, Massachusetts, United States

A cloud-based business process management and customer relationship management platform that helps organizations automate business processes and improve customer engagement.

$100+/user/month
14
Odoo
Grand Rosière, Belgium

An open source, web-based ERP system that includes CRM, eCommerce, accounting, inventory, point of sale, and project management.

FreeOpen source
15
Lofty
Phoenix, Arizona, United States

A real estate platform and IDX website builder that offers agents, teams, and brokerages an all-in-one system combining websites, MLS/IDX listings, CRM, lead generation, and marketing tools.

$49+/month
16
NetSuite
Austin, Texas, United States

A cloud-based enterprise resource planning software that includes the SuiteCommerce e-commerce solution.

$20,000+/year
17
Pipedrive
New York, United States

A web-based CRM that lets you track your sales pipeline, optimize leads, manage deals with AI, and automate your entire sales process.

$24+/seat/month
18
Neon CRM
Chicago, Illinois, United States

A cloud-based CRM platform designed for nonprofits and mission-driven organizations.

$99+/month
19
Carrot
Roseburg, Oregon, United States

A real estate marketing platform and website builder that integrates SEO tools, a CRM, property listing features, and automated content capabilities.

$99+/month
20
SpotOn
San Francisco, California, United States

A restaurant management and POS system that can take orders and process payments.

Free$$$
21
Kustomer
Short Hills, New Jersey, United States

An AI-powered conversational CRM that helps businesses manage customer interactions across multiple messaging platforms, including SMS, WhatsApp, and Facebook Messenger.

$89+/user/month
22
Freshsales
San Mateo, California, United States

A cloud-based CRM solution packed with features and AI-enhanced capabilities.

$11+/user/month
23
Thryv
Dallas, Texas, United States

Small business software includes website builder, customer database, scheduling & calendars, invoices, and more.

$228+/month
24
Agile CRM
Dallas, Texas, United States

Customer relationship management software with marketing automation, sales pipeline, and customer service capabilities.

Free$14.99+/user/month
25
Placester
Boston, Massachusetts, United States

A WordPress-based website builder for real estate agents and teams, featuring 30 designer-crafted templates, an integrated CRM, live chat, and lead capture tools.

$59+/month

👉 See Also

Data is based on the analysis of 553,341 websites from the United States.
Statistics were last calculated on .
For details, see our methodology and disclaimer.