Adobe Audience Manager
Adobe, San Jose, California, United StatesAdobe Audience Manager is a data management platform that helps customers build unique audiences from multiple data sources to create valuable segments that can be targeted consistently across channels.
According to our data, Adobe Audience Manager is the most popular data management platform on the web.
It has 37.4% of the DMP market share and is present on 0.3% of all websites.
- 🏠 Website
- 🏷️ Previous name
- Demdex
- 🔗 Links
Wikipedia
Adobe Buys Behavioral Data Management Platform DemDex💸 Pricing
Adobe Audience Manager is a commercial product priced starting at $150,000 per year.
📊 Rankings and Market Share
- DMP
- Rank: 1
- Market share: 37.4%
🏆 Adobe Audience Manager Awards
- 🥇 Most popular in the United Kingdom in the DMP category.
- 🥇 Most popular in Germany in the DMP category.
- 🥇 Most popular in the Netherlands in the DMP category.
- 🥇 Most popular in France in the DMP category.
- 🥇 Most popular in Italy in the DMP category.
- 🥇 Most popular in Australia in the DMP category.
- 🥇 Most popular in Denmark in the DMP category.
- 🥇 Most popular in Switzerland in the DMP category.
- 🥇 Most popular in Singapore in the DMP category.
- 🥇 Most popular in Belgium in the DMP category.
⚡ Sites Using Adobe Audience Manager
We have data on 10,514 websites that use the Adobe Audience Manager DMP. Here is a list of some of the top ranked ones.
The highest rated site using Adobe Audience Manager is 
linkedin.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | linkedin.com |
#9 | United States | English |
| 2 |  salesforce.com |
#151 | United States | English |
| 3 | #201 | United States | English | |
| 4 | #243 | United States | American English | |
| 5 | #280 | American English | ||
| 6 | #324 | English | ||
| 7 | #333 | American English | ||
| 8 | #342 | United Kingdom | English | |
| 9 |  sap.com |
#455 | Germany | English |
| 10 | #456 | English | ||
| 11 | #543 | United States | American English | |
| 12 | #609 | India | English | |
| 13 | #615 | Italy | Italian | |
| 14 | #662 | Turkey | Turkish | |
| 15 | #988 | American English | ||
| 16 | #1,053 | United Kingdom | British English | |
| 17 | #1,055 | United States | English | |
| 18 | #1,119 | United States | English | |
| 19 | #1,122 | United States | American English | |
| 20 |  aws.amazon.com |
United States | American English |
📈 Usage Statistics
Most of the sites that use Adobe Audience Manager:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Adobe Audience Manager are from the United States, the United Kingdom, and Germany.
- United States 21.1%
- United Kingdom 11.7%
- Germany 8.6%
- Netherlands 7%
- France 5.2%
- Italy 3.8%
- Australia 3.5%
- Spain 2.4%
- Canada 2.2%
- Other 34.5%
Most Adobe Audience Manager users speak English, German, or Spanish.
- English 55.8%
- German 8.3%
- Spanish 5.8%
- Dutch 5.7%
- French 5.5%
- Italian 3.1%
- Portuguese 2%
- Polish 1.7%
- Danish 1.6%
- Other 10.5%
The Adobe Audience Manager DMP is especially popular on .com, .co.uk, and .de top-level domains.
- .com 43.8%
- .co.uk 6.8%
- .de 5.4%
- .nl 4.4%
- .com.au 2.6%
- .fr 2.5%
- .it 2.2%
- .ca 1.5%
- .com.br 1.3%
- Other 29.5%
The primary market segments for websites utilizing Adobe Audience Manager include online shopping, business, and marketing and merchandising.
- Online Shopping 33.8%
- Business 14.1%
- Marketing/Merchandising 11.3%
- Fashion/Beauty 7%
- Finance/Banking 5.9%
- Health 3.6%
- Software/Hardware 2.6%
- Travel 2.3%
- Internet Services 2.2%
- Other 17.2%
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Nexxen💬 Frequently Asked Questions
What is the company behind Adobe Audience Manager?
Adobe Audience Manager is owned by Adobe Inc., headquartered in San Jose, California, United States.
Can I use Adobe Audience Manager for free?
No, Adobe Audience Manager is a paid solution.
What is the price of Adobe Audience Manager?
The pricing for Adobe Audience Manager starts at $150,000 per year.
Which country uses Adobe Audience Manager the most?
The majority of Adobe Audience Manager users are from the United States.
Who uses Adobe Audience Manager?
According to our data, Adobe Audience Manager is used on thousands of sites, including such established ones as linkedin.com, salesforce.com, and foxnews.com.
Is Adobe Audience Manager used on government websites?
Overall, we found Adobe Audience Manager on 9 government sites in the United States.
Do academic institutions use Adobe Audience Manager?
Yes. In total, we know of 19 academic websites in the United States that use Adobe Audience Manager.
How does Adobe Audience Manager compare to its competitors?
Adobe Audience Manager is the most popular data management platform on the market, surpassing all others.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,365,683 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.